What if the very thing you thought was keeping you safe, the steady job and paycheck, the low-risk

choices, the idea that playing small is the smart thing is actually the thing that's holding

you back? If you've ever dreamt about building something of your own, but you're stuck in fear,

this episode is for you. In today's episode, I'm talking with author, entrepreneur, and founder

Carrie Kirpin of the Whisper Group. The second you realize you can be

your own boss is the moment you realize that you are free. After building and selling an eight

figure business, Carrie has made it her mission to help women see their businesses as not hobbies,

but assets. The difference between a successful entrepreneur and an unsuccessful entrepreneur is time and commitment

to that act.

In this conversation, Carrie shares about how financial anxiety shaped her path to entrepreneurship,

why she believes freedom is the ultimate motivator, and how women can start, scale, and even sell their

businesses without waiting until they feel ready. Because ready is not an emotion, it's a decision.

I love money and I love to make a fuck ton of money. And my whole mission at my company now is to close

the exit gap, which exists, which is that when women are selling their businesses, they sell them

for less. We also talk about identity, risk, and the importance of building companies that work for your life instead of trapping you in them. If you've ever wondered if you're cut out to start your own business, Carrie's story is proof that you don't need to wait for permission. You just need to start. Let's get into it. But first, a word from our sponsors. This podcast is brought to you by Squarespace. One of the biggest things I hear from people who want to be business owners is they don't know where to start. They're like, I don't know what to do. I'm so overwhelmed. I want to start this business, but I need a logo and I need brand colors. And they make a million excuses to prevent them from getting started because they're too afraid of failure.

They're too afraid of their business failing.

And I've done the research for you.

Squarespace.

Squarespace is what you need to start that business finally.

Squarespace was the first investment I made in my business way back in 2016, and they make it so easy for you to get a custom website without having to know

how to code and without spending thousands and thousands of dollars. Squarespace has a bunch of

stuff in addition to their website features. The best thing about Squarespace is they're saving

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