$24M performance from Beyonce for 1,400 people! BTS of the social media marketing driven trip to Dubai, the $$$ behind it, and insights from Blake Horstmann & Steven Tartick

Trading Secrets

Audioboom Studios

News, Business News, Business, Entrepreneurship, Education, Self-improvement

5 • 5.5K Ratings

🗓️ 30 January 2023

⏱️ 62 minutes

🔗️ Recording | iTunes | RSS

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Summary

This week, Jason rips down the fourth wall on social media marketing driven trips as he is joined by Blake Horstmann and his brother, Steven Tartick to talk about his recent trip to Dubai!

Blake gives insight on how he and Giannina were also invited on the Dubai trip, why it didn’t work out, why his previous international castmates have hyped up Dubai, and the offer he received to visit later in the year. Jason is then joined by David Arduin, the Curious Canadian to dive into the details of Jason’s trip to Dubai.

Jason reveals the email he received with the VIP invite to attend Atlantis the Royal Grand Opening Weekend in Dubai, the full itinerary for the event including the celebrities attached, the numbers behind Beyonce’s performance, and the amount he paid for the trip. Jason also gives insight to the trades that can be made for social media marketing driven trips, and who benefits when two major social media marketing driven events are happening at the same time in the same place. Plus, the Money Mafia gets the chance to ask their questions live. In the recap, Jason’s brother Steven joins him to dive into Beyonce’s performance and what goes into her showmanship, provides his insight on traveling to Dubai as a gay man, his synopsis of the performance in how it was pulled off for the event and the strategy used, and the impact of impressions from social media. How close to the event did Jason know it was actually going to happen? How much would the trip cost out of pocket? What were the exceptions for phone use during the event? What would Jason bring back with him from Dubai? What is Steven’s take on TikTok and its longevity?

All of this revealed all that and so much more in another episode you can’t afford to miss!

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Host: Jason Tartick

Voice of Viewer: David Arduin

Executive Producer: Evan Sahr

Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.

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Produced by Dear Media.

Transcript

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0:00.0	The following podcast is a DR Media production.
0:15.0	Big and then welcome back to another episode of Trading Secrets.
0:19.4	Oh my god, this episode is jam-packed.
0:22.9	Last week, you might have seen that I was on this Dubai trip and there is an iconic
0:27.3	Beyonce performance.
0:29.2	Now a lot of people are curious about just influencer trips, this trip in particular.
0:34.4	There's a lot of conversation with this Tarte Cosmetic trip last week that a lot of influencers were on.
0:39.3	So whether it's this trip, whether it's any event or it's this specific Dubai scenario,
0:44.6	what we're going to do in this episode is we are going to rip down the fourth wall.
0:48.8	We are going to rip the curtains open and we are going to talk all things behind the scenes, the numbers, the dollars, the cents.
0:56.0	The 101 questions that the curious Canadian asks.
0:59.4	We also have Blake Horseman that is going to come on.
1:02.4	He's going to talk a little bit about how he was connected to this trip.
1:06.0	And with Blake Horseman, stay tuned because in a couple of weeks we're going to have a full recap with him
1:11.2	and Heather McDonald all on one episode.
1:13.4	That one's jammed.
1:14.4	But David Arter, when the curious Canadian, asked me all the questions that he had as I was there.
1:20.0	If you listen to anything in this podcast, anything.
1:24.6	I need you to make sure you listen to the end of this podcast where I have my brother come on.
1:31.4	He gives his perspective on Dubai.
1:34.0	He gives his perspective as a gay man who's extremely active and gay rights.
1:39.8	And is taken traveling to Dubai where they have cultural rights completely holding humanity back.
	...

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