I feel defeated by the Instagram algorithm.

That's what we're going to talk about today.

If you are struggling with Instagram's fickle algorithm, the emotional toll of low engagement,

you post something and then nobody sees it even though you have followers just because

of the Instagram way.

I hear this a lot and I hear this about other platforms as well, but it does seem

particularly, I was going to say, what is the adjective, particularly frustrating,

difficult, annoying, probably all of those things when it comes to Instagram.

So first of all, welcome back to side hustle school listeners.

So glad you're out there.

This question is going to come to us from Lily in Seattle.

She has a recipe blog.

She's finding it increasingly challenging to maintain engagement on her posts.

In just in case there's anybody out there who doesn't use Instagram or other social platforms

and isn't sure what this is about, basically all these platforms in recent years,

instead of adopting a strictly time-based approach where if you follow 50 people,

let's say you're going to see every post in order of chronology.

But now instead, they have the all-knowing, all-powerful, at least algorithm

that determines what you should see as a user.

And sometimes it's possible as a user to go and customize those settings to change that,

but the great majority of users don't.

So even if you do as a user, if you're trying as a creator to post things and hopefully have

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