You're listening to this right now. There is untold growth for your business, your personal brand,

your reach on the other side of you giving up the fear of other people's opinions,

the need to be liked, the need to please everyone, and the need to avoid offending anyone.

You never could anyways, but you got to crank up that tolerance for that, and there's a lot of growth

on the other side when you start putting out powerful messaging that you believe in on YouTube and social media. I'm going to do.

The new. The new. Let's get into the book a little bit. I'm an entrepreneur. You've convinced me. I know in my

heart already before you even spoke that I need to be getting on to YouTube and creating content

for all the reasons we talked about. I also have things I can say. I've written

articles, I might have written a book, but I don't have the time, I do have money so give me some high level tactics or strategies

if you can afford it here's what I would do so that you can grow your channel, your authority as quickly as possible.

Number one, taking you behind the scenes to our event, Grow With Video, you were there on the third day.

We had kind of a mastermind, deeper dive business day and one of our

speakers was Brad Lee and he shared the concept of don't create content be the

content. Now maybe Gary V said document don't create but I always either

misunderstood him or felt like he was saying something different like okay you're

not an expert yet share the journey v the journey, and I never actually thought

that was a good strategy.

I think that there's too many people doing that,

it's hard to grow.

But if it's document your life is a business owner or your expertise as a business owner don't sit down and create then

then Bradley and Gary would be saying the same thing be the content don't create the content. And the story went like this.

Bradley hired a videographer,

...