239. Sofia Franklyn: One hoodie making over $1M?! From Stanley Morgan to podcasting, how she built her own empire post-Barstool, being up front about finances and being on her own journey
Trading Secrets
Audioboom Studios
5 • 5.5K Ratings
🗓️ 16 June 2025
⏱️ 71 minutes
🔗️ Recording | iTunes | RSS
🧾️ Download transcript
Summary
Sofia established herself as one of the first true podcast success stories while co-hosting the Call Her Daddy podcast during her time at Barstool Sports dating back to 2018. After leaving Barstool Sports in 2020, she then started her own podcast Sofia with an F, which has also proven to be a massive success. Sofia, however, is not just a podcaster but also a trailblazer in her own right, known for her fearless approach to discussing topics such as sex, friendships, and mental health. From her beginnings to her current ventures, Sofia has captivated her audiences with her unique perspective and unwavering authenticity.
Sofia opens up about why she keeps her relationships private and how her mom’s past shaped her dating standards. She unpacks the viral podcast clip that sparked debate on Fox News, when she chooses to talk finances with a partner, and her take on red, beige, and green flags. She shares why she believes women are often unfairly judged and how that’s impacted her personal and professional choices. Sofia also reflects on majoring in economics, working at Morgan Stanley while secretly recording Call Her Daddy, and the lessons she learned about contracts and business. She details how she rebuilt her career after a public fallout, what helped her rise again in the podcasting world, where she sees the industry going, her dream guests, and how she handled being villainized—and what she’s planning next.
Sofia reveals all this and so much more in another episode you can’t afford to miss!
Host: Jason Tartick
Co-Host: David Arduin
Audio: John Gurney
Guest: Sofia Franklyn
Stay connected with the Trading Secrets Podcast!Â
Instagram: @tradingsecretspodcastÂ
Youtube: Trading Secrets
Facebook: Join the Group
All Access: Free 30-Day TrialÂ
Trading Secrets Steals & Deals!
Thrive Market:
Thrive Market is like your favorite health food store-but online, and way more affordable. Skip the junk without overspending. Head over to ThriveMarket.com/TRADINGSECRETS to get 30% off your first order and a FREE $60 gift.
Boll & Branch:
Feel the difference an extraordinary night's sleep can make with Boll & Branch. Get 15% off, plus free shipping on your first set of sheets, at BollAndBranch.com/tradingsecretsÂ
Square:
your all-in-one business partner making your day-to-day easier. From point-of-sale systems and payments to inventory and customer tools, Square brings everything together in one simple platform-so you can stay organized, sell anywhere, and keep things moving. For up to $200 off Square hardware when you sign up at square.com/go/tradingsecrets
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Welcome back to another episode of Trading Secrets. |
| 0:15.7 | Today we are joined by social media personality and podcast host Sophia Franklin. |
| 0:21.8 | Sophia established herself as one of the first true podcast success stories while co-hosting |
| 0:27.3 | the Call Her Daddy podcast during her time at Barstool Sports dating back to 2018. |
| 0:33.8 | After leaving Barstool Sports in 2020, she then started her own podcast, Sophia with an F, which is also proven to be a massive success. |
| 0:42.9 | Sophia, however, is not just a podcaster, but a trailblazer in her own right, known for her fearless approach to discussing topics such as sex, friendships, and mental health. |
| 0:53.0 | From her beginnings to her current ventures, |
| 0:55.4 | Sophia has captivated her audiences with her unique perspective and unwavering authenticity. |
| 1:01.9 | And we are here to talk all about your story and more. |
| 1:05.7 | Sophia, thank you so much for being on Trading Secrets. |
| 1:08.2 | Jesus Christ, that intro was like, my ego just went through the room. |
| 1:12.2 | Just popped, right? I'm going to start being rude to people. Start being rude. Start being rude. |
| 1:15.9 | Start being rude. That's right. This is your show right now. You're owning it. You're killing it. |
| 1:21.4 | Let's start with this. So I wrote a book about love and money, right? We'll talk about the finances. We have to, if you're going to talk about |
| 1:27.8 | relationships and we're talking about jobs, I got to go back to Peter Nelson. So he was a boyfriend |
| 1:33.3 | of yours, right? He was an HBO exec. Of course, heavily involved in this whole deal. |
| 1:39.1 | And he got a lot of attention. I just said his name. So his name is everywhere now. |
| 1:42.8 | Like, was there any part of his |
| 1:45.0 | involvement in that deal business aside that irritated you because he was being the one talked |
| 1:50.8 | about when you make a comment like, I want to be the star of the relationship? No. And I think |
| 1:59.2 | that that's kind of false. I think the media really try to put a spin on it and say he was just so involved. |
| 2:08.1 | Yeah. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Audioboom Studios, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Audioboom Studios and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.