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Silent Sales Machine Radio

#232: Using Amazon PPC to uncover great niche opportunity

Silent Sales Machine Radio

Jim Cockrum

Entrepreneurship, Careers, Business

4.8811 Ratings

🗓️ 6 November 2019

⏱️ 55 minutes

🧾️ Download transcript

Summary

Typically, PPC ads (Pay Per Click) is used to sell more of your product, but that's not how we use Amazon's paid ads. Today we'll discuss how to use PPC ads to uncover untapped opportunities in the Amazon marketplace! Guest Rob Chrin
 
 
Our sponsor: https://urtasker.com
 
 
Private Label Training - http://ProvenPrivateLabel.com (a module inside ProvenAmazonCourse.com)

Transcript

Click on a timestamp to play from that location

0:00.0

Hey, this is Jim. Welcome back to Silent Sales Machine Radio. I've got a guest today that's going to talk with us about how to find untapped niche markets on Amazon using Amazon's paid ads.

0:16.7

It's an interesting strategy in that it takes a little bit of education to understand the nuts and bolts of it,

0:23.0

but it's something that I think on today's episode is going to sink in pretty deep.

0:28.3

Some of you will be able to go start testing this strategy out on your own, not needing any course or instruction.

0:34.2

Others of you might be interested in the inexpensive course that we're going to talk about as part of today's episode as well.

0:40.3

But we have a proven strategy for finding untapped, underserved niche markets by exploring Amazon's paid ads system.

0:52.5

That's pay-per-click advertising. I would guess that most people who are watching

0:57.7

or listening to today's episode have never experimented with Amazon's paid ads. Well, after today,

1:02.8

you're really going to want to go out there and experiment with it. So we're going to meet one of

1:07.3

the leaders from our community who is doing some great things on Amazon. He's built a great business of his own. He's helping us create content. And he's going to meet one of the leaders from our community who is doing some great things on Amazon.

1:11.0

He's built a great business of his own.

1:12.6

He's helping us create content.

1:14.5

And he's going to teach us today about how to use Amazon's paid ads to accomplish two different things.

1:20.7

One, sell more of the stuff you've already got.

1:23.3

That's not necessarily as exciting to me as to how to find these niche markets that are

1:29.1

underserved where you can begin selling products to people who are searching for product but

1:35.0

can't find what they need on Amazon. And yes, there are millions of these gaps on Amazon. We're

1:39.8

going to learn a little bit how to find those today. So I'm going to welcome onto the show,

1:45.4

Mr. Rob Trin. He's going to join us here in just those today. So I'm going to welcome onto the show, Mr. Rob Trin.

1:49.1

He's going to join us here in just a moment, and you're going to love this episode.

1:54.4

All right, Rob, welcome to Silent Sales Machine Radio, buddy. Good to have you here today.

2:00.6

Yeah, I'm very excited to be here. I'm happy. This is kind of a surreal type thing to be on the podcast with you. But I'm really

...

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