23: Why Great Products Don't Always Win

Seeking Wisdom with David Cancel

Molly Sloan

Business, Entrepreneurship

5 • 610 Ratings

🗓️ 24 July 2016

⏱️ 23 minutes

🔗️ Recording | iTunes | RSS

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Summary

If you liked this episode, we bet that you’ll love our blog content. blog.drift.com/#subscribe Subscribe to never miss a post & join the 20,000+ other pros committed to getting better every day. --- Why great products don't always win, plus David is hiring an MBA to work with him at Drift. Show Notes: Great products don't always win. Time and time again this proves to be true (by great we mean products that are technically superior, have the best design, etc.) Dave gets David to dig into his 20 years in SaaS to talk about why this happens and what engineers and designers can do about it. We also have some news: David's looking to hire an MBA to work directly for him on our team at Drift to be an "Operator in Residence." You read that right - the same guy that once wrote a blog post titled: "Should Entrepreneurs Get an MBA? Hell No." Here's the link to Operator in Residence role at Drift: http://bit.ly/Drift-OIR Catch all of the previous episodes of Seeking Wisdom: seekingwisdom.io or just search for "Seeking Wisdom" in your favorite podcast app. Follow David (twitter.com/dcancel) and Dave (twitter.com/davegerhardt) on Twitter.

Transcript

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0:00.0	Today on Seeking Wisdom, we're going to talk about why great products don't always win.
0:15.9	We're back.
0:23.6	I can hear, I can always hear the music coming.
0:35.3	Okay, so we're going to talk about why great products always win.
0:36.9	Don't always win.
0:38.1	Yeah. Sorry about that. Great products don't always win. But people about why great products always win. Don't always win. Don't always win, yeah.
0:38.7	Sorry about that.
0:39.9	Great products don't always win.
0:38.7	But people think that great products always win. That's for sure. All you got to do is build a great product. And they will come. And they will come. But before we dive in on that, there's one other thing I wanted to ask you. Uh-oh. So something that comes up all the time is like we talk about learning and knowledge and all the time, right?
0:54.9	Dave has a weird look on his face right now. So I'm nervous. Because I want you to articulate this for people that are listening. Okay. You always say something like, I'm not going to articulate it, but like, you know, I'm always like, ah, should we share this? Or like, should I share this thing I'm reading? or like, or I say to you like, wow, all the answers are pretty obvious, like, once you read them.
1:28.4	Yep. And you kind of have the saying, which is like, people already know all the answers. Or they're not going to do it. It's okay to share the secrets because the majority of people aren't going to do anything with it. Yes. I want you to talk about that for a second.
1:29.5	Expound on that?
1:30.0	Yeah, yeah.
1:31.4	Yeah.
1:31.9	Let's go into that.
1:47.6	You get what I'm asking? You get what I'm asking? Yeah, yeah. So I say that all the time. I say, like, we already know the answer is. And then I also say when Dave is, when we're talking about sharing things that we've learned,
1:49.1	should we share them?
1:53.7	Because, oh, no, competitor might or, you know, competitor might hear what we're doing.
1:54.6	I say, share it. They're not going to do it anyway.
1:56.2	Because people need to be in the right frame of mind and you need to be at the right point. It's all
2:02.5	about context to me. You've got to be in the right context to be able to hear and learn from
2:07.2	these lessons. So until you're in that right context, you can read it a thousand times. It's
	...

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