4.7 • 2.9K Ratings
🗓️ 20 May 2025
⏱️ 83 minutes
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0:00.0 | Through his office window at Intel headquarters, Andy Grove could see the Ferris wheel of Great |
0:06.7 | America Amusement Park spinning in the distance, but the document in front of him offered no such entertainment. |
0:12.9 | Gordon Moore, yes, that Gordon Moore of Moore's Law fame, drops into the visitor's chair, his face grim. |
0:20.0 | The latest memory chip numbers are catastrophic. |
0:23.2 | After quarters of watching Japanese competitors demolish Intel's market share from 83% to a mere 1.3%, |
0:31.2 | this situation had become existential. In his standard issue, 8x9 cubicle, |
0:37.2 | Grove insisted executives use the same workspace as everyone else, he asked a question that would change history. |
0:43.3 | If we got kicked out and the board brought in a new CEO, what do you think he would do? Gordon answers without hesitation. He'd get us out of memories. |
0:52.3 | This reply hits Grove like a physical blow. |
0:56.3 | After a moment of stunned silence, he delivers the line that would save Intel. Why shouldn't |
1:01.0 | you and I walk out the door come back in and do it ourselves? No dramatic music swells, |
1:06.4 | no chest bumping celebration, just the sound of two men exhaling as they mentally prepare to |
1:12.3 | abandon the very product that built their company. Intel in 1985 was a memory company. The business |
1:19.9 | generated over 90% of their revenue and it would soon be gone. The pivot would cost thousands of |
1:26.2 | jobs, millions in R&D, and require shuttering |
1:29.1 | eight manufacturing plants. But by detaching themselves emotionally and viewing the situation |
1:34.4 | from an outsider's perspective, Grove and Moore had found clarity in crisis. Grove would later |
1:40.3 | distill this ruthless, clear-sightedness into a mantra for corporate survival. |
1:45.2 | Only the paranoid survive. This wasn't just a catchy business slogan. It was survival |
1:50.9 | wisdom earned through trauma. For Grove, paranoia wasn't pathological, it was practical. And its seeds |
1:57.5 | were planted a continent away half a century earlier |
2:01.0 | when a hard-of-hearing Jewish boy named Andras Grof |
... |
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