229: How to Actually Make Money Podcasting

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 9 December 2020

⏱️ 35 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Whether you’re thinking about starting a podcast or already have one, one of the biggest questions that you might have is: “Will I even make money doing this?” And the short answer is: “yes!”

After a year of earning consistent revenue with my podcast, I was able to quit my job to focus on Side Hustle Pro full-time, all in the name of monetization. I didn’t start out with the mindset of making money off my podcast, but I quickly began to test and see that it was possible. Trust me, I secured a $4,000 multi-month sponsorship contract on my first try.

In this week’s episode, I help you set realistic expectations when it comes to podcast monetization. I also breakdown how, exactly, to make money podcasting, and how and when I started earning revenue. There are tons of ways to do it, and we’ll focus on the big three:

Creating valuable content for future clients
Developing products listeners love and need, and
All things sponsorships

Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.

This episode is brought to you by:

Comcast RISE
To apply today for marketing, media and tech makeovers at no cost, to help you and your business RISE visit: https://www.sidehustlepro.co/comcastrise

Gusto
As a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp.

Command Line Heroes
Search for Command Line Heroes anywhere you listen to podcasts. Click here to listen!

Go Daddy
Join travel host, tour company owner and YouTube Creator Sarah Funk in the School of Hustle podcast where she explores the stories of real entrepreneurs who are making their own way in the world. Listen and subscribe to School of Hustle on Apple Podcasts or wherever you get your podcasts.

Links mentioned in this episode

Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss

Announcements

Join our Facebook Community

If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook

Guest Social Media Info

Side Hustle Pro – @sidehustlepro

#SideHustlePro

Transcript

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0:00.0	When you think that you need hundreds of thousands of downloads, it's easy to get
0:08.2	discouraged about your download numbers or audience size. And when you do that, you
0:12.3	miss out on opportunities to connect with
0:14.5	brands who need your niche audience. You're listening to Side Hustle Pro, the
0:21.4	podcast that teaches you to build and grow your Side Hustle Pro, the podcast that teaches you to build and grow your
0:24.0	Side Hustle from Passion Project to profitable business. And I'm your host
0:28.3	Michaela Matthew Zocome. So let's get started.
0:31.6	This episode of Side House of Pro is brought to you by Comcast Rise.
0:39.0	Comcast Rise is a multi-year commitment to provide marketing, creative, media, and technology services
0:45.6	to qualifying small businesses owned by underrepresented groups, beginning with the focus
0:50.8	on black-owned businesses.
0:53.0	I've checked out all of the levels of support Comcast Rise offers and it is incredible, you guys.
0:58.7	When I'm looking for opportunities, I personally seek out programs that are going to provide guidance from someone more
1:05.0	experience or that offer resources I need for my business.
1:09.6	And that's exactly what Comcast's Rise offers.
1:17.4	Selected businesses could receive one or more of the following business services.
1:25.8	Advertising and marketing consultations or production of a 30 second TV commercial plus a media strategy consultation and 90 day media placement schedule or the chance to get a
1:30.7	complete technology makeover of computer equipment and internet voice and
1:35.8	cyber security services for 12 whole months. And there's opportunity for monetary grants as well.
1:43.2	So definitely check this program out you guys to apply today for marketing media and
1:48.9	tech makeovers at no cost to help you in your business rise.
1:53.0	Visit Sidehousal pro.co slash Comcast rise.
	...

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