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The Think Media Podcast

227: YouTube Insider Reveals The Truth About Shorts, AI, New Features & More

The Think Media Podcast

Think Media

Video Influencers, Youtube Secrets, Sean Cannell, Marketing, Think Media Podcast, Think Media, Entrepreneurship, Business

4.8 β€’ 792 Ratings

πŸ—“οΈ 6 July 2023

⏱️ 33 minutes

🧾️ Download transcript

Summary

In this episode, Sean chats with Rene Ritchie about the truth about shorts, AI, new YouTube features, and more! ****** Join to Get Your First 1K Subs & Earn Your First $1K on YouTube with this FREE Challenge here! πŸ‘‰ http://Tube1KChallenge.comThis video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. πŸ“’ Show Notes and Resources πŸ“’πŸ“˜ Connect With Rene Ritchie ➑️ https://www.youtube.com/@ReneRitchie ...

Transcript

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0:00.0

Do you want to get your first or next 1,000 subscribers faster?

0:04.0

We are hosting a free one-day event where you will learn a proven seven-step system for YouTube growth used by thousands of creators.

0:13.0

To register, just go to Video Growth Day.com or click the link in the description.

0:19.0

Now let's jump into the episode. If you change your title or

0:22.8

your thumbnail, does YouTube re-rank your video? Does posting shorts hurt my channel? If you want

0:30.1

subscribers, if you want views, if you want monetization, the answer to all of that really is only

0:34.9

make better videos. What is your advice for small YouTube

0:37.6

channels to grow right now? Generally speaking, what we've seen across YouTube is that people

0:41.6

who post both long form and short form tend to have higher engagement than people just doing one

0:46.0

or the other. On today's episode of the Think Media podcast, we are busting YouTube myths

0:51.5

with a YouTube employee Renee Richie.

0:54.8

Renee doesn't just work at YouTube, but he also has 328,000 subscribers on his own channel,

1:00.3

so it's time to lean in and learn from this YouTube expert.

1:03.5

Do yellow icons impact search and discovery on YouTube?

1:08.5

When ads become limited for some reason or any number of reasons

1:12.1

where you've got green on monetization feels you're like, ah, breath of fresh air. But if it turns

1:17.7

yellow, is the distribution of the video throttled down in that scenario. So the way that it works,

1:25.5

the best of my understanding is that discovery,

1:27.9

search and discovery is not governed by ad-friendly guidelines, yellow icons or green icons,

1:33.1

but it is still governed by community guidelines. And oftentimes what I think confuses people

1:38.3

about this is that separately ad-friendly guidelines will determine this video is not safe for ads,

1:43.1

and community guidelines will determine, oh, not safe for ads and community guidelines will

...

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