Before we get started let me ask you a question is your marketing plan ready for

2021 do you have a sales funnel that captures email addresses clearly

communicates what you

need a sales funnel if you want to climb out of this recession

and recover with the rest of the economy.

If a company has a sales funnel and is

reaching out to customers, they are going to grow faster than a company that does not.

If you would like to have one made for you, hire one of our Story Brands certified marketing guides.

These marketing experts has spent a week with me where we studied how to create a sales funnel that gets a response.

They also have years of marketing experience. I know what it feels like to hire a marketing agent and have them essentially waste your money on a really pretty website that gets no orders. That should not happen to you. If you spend money

on marketing you should get a return and you can get a return if you hire one of our story-brand

certified marketing guides. If you'd like to have a guide create a

sales funnel for you just go to marketing made simple.com that's marketing made

simple.com. Welcome to the Building of Story Brand Podcast where we believe if you can fuse

you'll lose. Noise is the enemy and creating a clear message is the

best way to grow your business.

I'm your host Donald Miller, my co-host Dr. J.J. Peterson will be joining us later.

Today on the podcast I'm talking to my old friends Mark and Brian Canless, who run Canless

Restaurant in Seattle. If you've ever been to Canless, you know, it's a fine dining

restaurant that overlooks Lake Union. It's a beautiful spot. It's got to be 75 years old. It was passed down from their

grandfather to their father and then from their father to them.

I have been amazed though at how this fine dining restaurant has pivoted during the coronavirus

...