You're listening to the My Wife Quitter Job Podcast, the place where I bring

on successful bootstrap business owners and dig deep into what strategies

they use to grow their businesses. Now today I'm happy to have my friend Kevin

Williams on the show and Kevin is an e-commerce entrepreneur who was

recently on Shark Tank and he's making a killing selling power-cleaning brushes

online and the main reason I brought him on the show is because he has an excellent process of testing products so he knows whether they'll sell before he spends a lot of money.

But before I begin, I want to give a quick shout out to Privy, who is a sponsor of the show.

Privy is the tool that I used to build my email list for both my blog and my online store.

Now what does Privy do?

Privy is an email list growth platform and they manage all of my email capture forms.

And in fact, I use Privy hand in hand

with my email marketing provider.

Now, right now, I'm using Privy to display

a cool Wheel of Fortune pop-up.

Basically, a user gives their email

for a chance to win valuable prizes in our store.

Now customers love the gamification aspect of this and when I implemented this form, email

signups increased by 131 percent.

Now bottom line, Privy allows me to turn visitors and email subscribers

which I then feed to my email provider to close the sale. So head on over to privy.com

slash Steve and try it for free. And if you decide you need some of the more

advanced features, use coupon code M WQHJ for 15% off. Once again, that's PRI vY.com slash

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