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The Fitness Business Podcast with Erin Dimond and Jordan Dugger

208. Should You Run Paid Ads In Your Fitness Business? - Our In-House Paid Ads Specialist Augusto A. Vidales Martelo

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

Nutrition, Fitness, Health & Fitness

4.9670 Ratings

🗓️ 4 March 2021

⏱️ 46 minutes

🧾️ Download transcript

Summary

It seems like there's no better time than right now to be using paid ads in your business… but it is right for YOUR business right now? Today, we have our in-house paid ads specialist and good friend Augusto to share his take on ads, email marketing, and the importance of being a good writer. We also dive into his unique story coming from Colombia.

 

Time Stamps:

 

(2:16) Augusto's Story

(7:30) Pursuing Soccer

(13:17) When Marketing Came Into the Picture

(21:00) Inner Circle 

(21:42) The United States

(25:25) B.R.I.C.K.S. System

(27:59) First Step to Ads

(32:15) Common Mistakes

(33:18) What Freebies Should Accomplish

(38:38) Email Marketing Hack

(42:00) Writing

(43:16) Where to Find Augusto

------------

Follow Augusto on Instagram

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Transcript

Click on a timestamp to play from that location

0:00.0

What's up, everyone? This is Aaron Diamond. And I'm Jordan Dugger and welcome to the fitness business

0:04.0

podcast, formerly known as Flow state of mind. The big question is this. How are online fitness

0:08.9

coaches able to build a multiple six or even a seven figure business like ours, all while getting

0:13.5

clients incredible results, escaping the nine to five and remaining massively profitable?

0:18.2

That was the question and this podcast will gave you the answers. This is the

0:21.4

fitness business podcast. Yo, welcome guys. And today I have a very special guest, a good friend and

0:34.8

would say a business partner, a part of or a member of our team at Impact Fitness Coaching Academy.

0:40.9

Agosto, Augusto, introduce yourself, man.

0:43.0

And how do you say your full name again?

0:44.9

You say Augusto, but it's fine.

0:46.8

Like, I've lived here so long that I know people are going to butcher my name.

0:50.1

So sometimes I introduce myself as August.

0:53.0

Okay.

0:53.9

So say it again, how you, how you properly pronounce it?

0:56.9

Properly, it's Augusto.

0:58.1

Augusto.

0:58.8

Yeah, something like that.

0:59.7

Okay, people always butcher it.

1:00.7

Yeah, it's so funny as an American, like, when I say. It's those little dialect differences, right? That you can really tell the difference. Yeah. And back home we have a lot of like like art. We sing our vowels. So there's like a little like singing to my name. But honestly, dude, it doesn't matter. Fair enough. So guys, we got a fun episode for you all today. We're

1:27.8

going to talk all about paid acquisition. We're going to talk about digital marketing, email

1:31.5

marketing, so much value that we're going to drop today. Augusto is extremely knowledgeable in

1:35.7

these areas, but he's also just a really interesting human. He's here from Columbia. So he came

...

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