What's up guys? Welcome back to another episode of the Rock Your Brand podcast. I am fired

up because today we are going to be talking about something that is really, really going

to help you if you are sending emails to your list right now. Now if you are not sending

emails to your list or you don't have a list, well, you should probably head on over

to our Facebook group, our Rock Your Brand group. We've done some live streams in there

talking about how to build your list. We have some training inside of there. So I would

definitely encourage you to head on over to brandcreators.com forward slash group and

you can join over there. It's free and all you need to do is just go on over there

and answer a couple of questions and we'll let you in and you can start learning how

to build that list because here's the deal. If we are able to get the attention in our

market and we control it, meaning we have an email list and we can send messages to

this list of people that we know are interested in what we have to offer. Well, we can send

an email and increase our sales or drive traffic over to a blog post or drive traffic

to our Facebook group like I just did, right? Same idea wherever we want to drive the

traffic, we have control over when we are sending these emails, but here is the important

piece. You have to get the emails opened, all right? And there's a bunch of different

things we can talk about, deliverability, we can talk about, should there be images

in there, like all of those things. We're not going to talk about that here today.

What I am going to be sharing with you is how to get the attention, how to hook your reader,

or subscriber into wanting to read your stuff. And there's a few different things that

we can do and that's exactly what we break down inside of this live stream that we did

inside of the group. Chris and I, we broke it down, we went into it, there's three different

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