This is

brought to you by Shep Station.

This episode is brought to you by Shep Station.

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station dot com code tech news. Here's your daily crunch coming up Google Maps

gets new updates.

But first, Instagram is considering a new feature called Flipside that allows users to establish a new

private side to their profile where they can post more candid and personal photos for a subset of their friends.

The future essentially productizes Finstas, the slang term for alternate Instagram accounts,

where people post their real life photos as opposed

to the more polished photos they post on their public Instagrams.

The term entered the mainstream discourse years ago and even became the subject of a line of congressional questioning when the ill-informed US Senator Richard Blumenthal asked the company's head of global safety Antigony Davis, will you commit to ending Finsta, leading to a wave of online

mocking?

But at the heart of the question was the idea that Instagram's younger users, like teens,

were sending up private accounts outside of parents knowledge

and Instagram was profiting from them. With flip side, Instagram could make it easier

...