#201 Six Reasons Boutiques Fail and How to Avoid Those Pitfalls with Ashley Alderson
Boutique Chat
Ashley Alderson
4.9 • 867 Ratings
🗓️ 26 February 2019
⏱️ 25 minutes
🧾️ Download transcript
Summary
Ashley Alderson, founder of The Boutique Hub and host of the Boutique Chat Podcast, sets off this second season with a solo episode addressing ways to avoid strategies that are counter-productive for your boutique. Ashley will guide you away from common mistakes and pull you towards reasons boutiques fall flat. Prevent burn-out and manage your precious time by treating these six reasons as an experienced checklist to keep you on track and lift your business to its full potential.
Transcript
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| 0:00.0 | Hey guys, get ready for season number two of Boutique Chat. |
| 0:04.4 | Are you ready? |
| 0:05.4 | I am so glad to be back with you guys. |
| 0:10.8 | Let's talk about your business, strategy, and the juicy details of what actually works, |
| 0:15.2 | from mainstream fashion to fashion on Main Street and the entire ecosystem behind it. |
| 0:20.2 | How do we scale your company and do it with the balance and the happiness that we all seek? |
| 0:25.0 | Let's hear from those insiders, experts, and strategists that actually make it happen. |
| 0:29.2 | I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat. |
| 0:42.7 | Welcome back, you guys, to season number two of boutique chat. |
| 0:45.6 | Oh my gosh, I feel like it's been a long break, right? |
| 0:51.8 | I am so thankful to all of you who showed up each and every week, each and every Tuesday throughout season one to listen to this show. |
| 0:54.9 | And all of the Instagram messages you guys sent me, the emails, the comments inside of the |
| 0:59.1 | boutique hub, I am so grateful that you guys enjoyed the season, you enjoyed the podcast, |
| 1:05.0 | and you were so hungry for it to come back for more. |
| 1:07.7 | So we ended the podcast season one right before the holidays, which I know is such a |
| 1:11.8 | busy time in retail. And for so many of you, it was also a really busy time for us at the |
| 1:16.8 | boutique hub. We had not only, you know, family obligations, but events that we were in the middle of |
| 1:22.7 | going to the NFR and preparing for Western Summit and such a busy time of year internally. So it was a great |
| 1:29.1 | time to end season one, but man, I couldn't be more pumped than to be back for season two |
| 1:33.9 | because there is so much happening and so much has changed since we last got to speak here on |
| 1:38.3 | the podcast. So a couple of awesome things I'm really excited to share with you about this season |
| 1:43.3 | on the show. We have a ton of |
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