20 VC FF 029: VC vs Angel Funding & The Future of E-Commerce with Ivan Mazour, Founder @ Ometria
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
The Twenty Minute VC
4.4 • 637 Ratings
🗓️ 8 January 2016
⏱️ 31 minutes
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Summary
Ivan Mazour is a serial entrepreneur, investor and author. He is the CEO and Founder of Ometria - a predictive analytics and marketing platform built specifically for retailers, letting them use data to increase revenues and provide an improved customer experience. Alongside this main role, he is also the Founding Partner of Innova Kapital - an early stage VC firm investing in UK-based technology startups, including companies like YPlan and organisations like Entrepreneur First. Ivan also writes a popular blog called “A Young Entrepreneur in London”.
1.) How Ivan progressed from making 30+ investments to founding one of Europe's hottest startups?
2.) Considering Ivan's recent fundraising, what does Ivan think of the recent funding environment and landscape? How was it raising venture funding now?
3.) What was the difference between raising an angel round to raising a VC round? Did Ivan have to adapt your pitch accordingly? Do they have differing desires and expectations?
4.) Having raised both VC and angel money recently for Ometria, how has that led Ivan to view his own investing style? Is there anything Ivan looks for or at differently now he has experienced fundraising from the other side?
5.) What have been the hardest and most challenging aspects of growing Ometria? How did Ivan overcome them?
6.) Taking futuristically now on the sector of e-commerce, where does Ivan see the future of technology integrating with retail? Will we see an end to bricks and mortar stores?
Transcript
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| 0:00.0 | Welcome to the first Founders Friday of 2016. You're listening to the 20-minute VC with your host, |
| 0:06.0 | Harry Stebbings. And following our episode with the legend Philip Murring at Angel List on Wednesday, |
| 0:11.9 | where he exclaimed that London was by far the number one hub of Europe, we thought if London is the |
| 0:17.3 | number one in Europe, then all we need to do is find one of London's most promising founders and startups, and then we have one of Europe's hottest up-and-coming |
| 0:25.3 | startups and founders. Therefore, I'm delighted to welcome a good friend of mine, Ivan Mazur, |
| 0:31.1 | founder at Ametria, the next-generation e-commerce intelligence solution for online retailers |
| 0:36.9 | connecting back-end and online data to show e-commerce |
| 0:40.7 | teams all they need to know about their products and customers. Ametia has raised over 5 million in funding, |
| 0:46.9 | and as for Ivan himself, I mean, where do I start? He's a serial entrepreneur with Ametria being |
| 0:52.0 | his seventh company in a career spanning all manner of |
| 0:55.3 | sectors from property to education to venture capital. But before we dive into the interview |
| 1:00.9 | with Ivan State, I'd like to give a huge hand to Mattermark for providing all the data for the |
| 1:05.5 | show today. And if you've not done so already, sign up for Mattermark daily and join me in my |
| 1:10.7 | New Year's resolution in reading all the, sign up for Mattermark Daily and join me in my New Year's |
| 1:11.1 | resolution in reading all the articles every day on Mattermark Daily. |
| 1:15.3 | But back to this day's show, I'm delighted to welcome Ivan Mazur, founder at Ametria. |
| 1:20.4 | Three, two, one, zero. |
| 1:26.6 | You have now arrived at your destination. |
| 1:29.5 | Well, Ivan, welcome to the 20 minute VC. |
| 1:31.6 | It's a great pleasure to have you on the show. |
| 1:33.7 | Thank you very much for having me. |
| 1:35.6 | Now, can you get the ball rolling today by telling us a little backstory of how you |
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