20 VC 023: The Recipe for a successful Crowdfunding campaign with Tom Britton

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

The Twenty Minute VC

Finance, Venturecapital, Tech News, News, Siliconvalley, Technology, Investing, Startups, Business

4.4 • 637 Ratings

🗓️ 30 March 2015

⏱️ 22 minutes

🔗️ Recording | iTunes | RSS

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Summary

Tom Britton is Co-Founder and CTO of Syndicate Room, an equity crowdfunding platform that allows it's members to co-invest alongside professional investors. To date Syndicate Room have raised an incredible £20m for 30 companies. Prior to Co-Founding Syndicate Room, Tom was a professional football player playing in a number of countries including the US and UK.

Items Mentioned in Today's Show:

Nesta Report: Crowdfunding Page 52

In today's episode you will learn:

1.) How Tom got into the technology industry and then moved into the very early concept at the time of, equity crowdfunding?

2.)How does SynidcateRoom operate and does their process differs from the likes of Crowdcube?

3.) How much of the £19m was invested by people on the Syndicate Room network rather than the anchor angels?

4.) Does Tom believe with the rise of crowdfunding in recent years, the crowd are a competing finance model to the traditional VC model?

5.) Having witnessed numerous successful campaigns to date, what does Tom believe are the recipes for a successful crowdfunding campaign?

6.) For startups contemplating raising funds for their business, what are the largest benefits of raising seed capital through SyndicateRoom?

7.) CrowdCube is the No 1 equity crowdfunding site in the UK, how does SyndicateRoom treat this competitive threat?

The episode will then finish with a quick fire round where we hear Tom's plans for the next 5 years, the hardest obstacles Tom has faced in building Syndicate Room and the 3 companies that Syndicate Room has funded that Tom is most excited about?

Transcript

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0:00.0	Welcome to episode 23 of the 20 Minute VC with Harry Stebings. On today's show, I'm so excited to have Tom Britain on the show.
0:08.2	Tom is co-founder and CTO at Syndicate Room, an equity crowdfunding platform that allows its members to co-invest in exciting companies alongside professional investors.
0:19.1	To date, Syndicate Room have raised an incredible 20 million
0:22.5	pounds for 30 companies. But before we dive into the interview, would you like the chance to win
0:28.6	all the books and resources mentioned in the next five episodes of the show? If so, all you have to do
0:34.4	is leave a review on iTunes, then email Harry at the 20 minute VC.com with the name that you left the review under on iTunes.
0:43.2	But without further ado, it's time to jump into the interview. Here's Tom.
0:47.7	Three, two, one, zero.
0:52.9	You have now arrived at your destination.
0:55.9	Tom, welcome to the 20 minute VC. It's a great pleasure to have you on the show.
1:00.2	Hi, hi, Eric. It's a pleasure to be here.
1:02.2	Now, first, I'm really curious about how you got into the technology industry and then moved into the early concept at the time of equity crowdfunding. Could you tell us a little about that?
1:13.2	Yeah, well, it's kind of a funny story. I grew up in the States, but my dad's British, so I was
1:19.4	always a football fan growing up. And when I finished my undergraduate degree, I decided to move to the
1:25.0	UK and try playing professional football.
1:28.3	So I moved over.
1:29.3	I was playing kind of in the Scottish 2nd and 3rd division.
1:33.3	Doing all right, but realizing that I wasn't going to make it to the top.
1:38.3	And you have to understand when you're with these lower league clubs, you're not making a lot of money.
1:42.3	So I had this part-time job being a project manager for the company called the trainline, the trainline.com.
1:49.3	Absolutely. Yeah. And when I got, when I decided to retire at the right old age of 25,
1:55.9	I got offered kind of a promotion at the train line to look at their product development.
	...

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