4.8 • 793 Ratings
🗓️ 31 January 2019
⏱️ 48 minutes
🧾️ Download transcript
Moiz Ali founded Native Deodorant 2 years before selling the company to Procter & Gamble for $100 Million.
How does that happen? How is there still so much money to be made in deodorant, and how can YOU sell products people will pay a premium for?
In this talk from a Capitalism.com event Moiz shares his journey, and how he quickly grew a brand that is now featured in Target and retail stores across America.
Click on a timestamp to play from that location
0:00.0 | And when people ask me, they're like, how did this business grow so fast? |
0:03.3 | You know, we sell a $12 product online and we offer free shipping. |
0:07.7 | So there's not a lot of room for marketing expenses. |
0:10.5 | There's not a lot of room for Facebook ads. |
0:12.4 | There's not a lot of room to make a ton of mistakes or to have a huge team or to have a really nice office. |
0:17.9 | None of which we really do. |
0:19.6 | All we do is we focus on the customer. |
0:21.8 | Hey, one percenters and greedy capitalists, Ryan here. And I'm really excited to bring to you |
0:29.2 | this episode from a new podcast that we have launched at capitalism.com called the |
0:35.9 | Brand Builder podcast. I host it with my buddy and my partner, |
0:41.3 | Max Kerwick, and it's all about physical products brands. It's about Amazon. It's about branding. |
0:47.4 | It's about funnels. It's about case studies of businesses that are doing this well. |
0:54.6 | So this is one of the episodes from the Brand Builder podcast, |
0:58.2 | and we have some really cool stuff coming in 2019 here on the podcast and atcapitalism.com. |
1:05.5 | This is a taste of what is to come. |
1:09.1 | You'll hear us talk about what is working in our businesses. You'll hear us |
1:13.4 | interview students and other people that we admire who are doing some cool things. And you'll hear |
1:18.8 | us feature some of the keynotes that we've had at past brand building events. You're really |
1:25.6 | going to enjoy this if you sell on Amazon, if you sell |
1:29.0 | physical products, if you have an audience that you want to monetize, or if you want to do any of those |
1:34.7 | things. So you can subscribe by searching Brand Builder Podcast, or you can just listen to this |
1:40.1 | episode here on the show. Thanks for listening. Welcome to the Brand Builder podcast presented by |
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