1KHO 707: The Best Bad Option | Brad Thor, Cold Zero

The 1000 Hours Outside Podcast

Ginny Yurich

Kids & Family, Parenting

4.8 • 2.3K Ratings

🗓️ 11 February 2026

⏱️ 58 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

New York Times bestselling author Brad Thor joins Ginny Yurich to talk about his newest novel Cold Zero, a high-stakes Arctic thriller centered on a race for powerful AI technology after a commercial plane goes down at the top of the world. Brad shares how he almost walked away from writing before committing to two disciplined hours a day, why loyalty and strategy matter more than bravado, and how real-world geopolitics shape his fiction. They explore mental toughness, celebrating small wins, and what it means to choose wisely when there is no perfect option — only the best bad one. A thoughtful conversation about resilience, craft, and the human element behind global power struggles. Get your copy of Cold Zero here Learn more about Brad and all of his books (including the Ultimate Reader Experience) here A huge thank you to our sponsors! Check them ALL out below: BetterHelp: Visit www.BetterHelp.com/1000HOURS today to get 10% off your first month. Quince - Visit www.quince.com/outside and get free shipping and 365 day returns Hungry Root - Go to www.hungryroot.com/1000HOURS and use code 1000HOURS to get 40% off your first box and a free item of your choice for life. IXL Learning - Head to www.ixl.com/1000hours to get an exclusive 20% savings on your membership Wayfair - Go to www.wayfair.com and shop all things home Cure Hydration- head to www.curehydration.com/outside to find a retailer near you Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0	Oh, oh, it's a beautiful world.
0:05.0	Ain't nothing on a screen that's ever gonna beat this view.
0:10.0	Oh, oh, it's a beautiful world.
0:16.0	And I just wanna share it with with I just want to share with you
0:21.6	This beautiful world
0:24.6	Such a beautiful world
0:31.6	300 years of expertise in every twining sleep blend.
0:40.3	100 hours of craft in every cup.
0:44.3	Eight natural ingredients in every sip.
0:48.3	One night of winding down in every drop.
0:52.3	Your moment of serenity. Brought to you by twining sleep. Twinings. Alive in every drop.
1:03.8	Welcome to the 1000 Hours Outside podcast. My name is Ginny Hurts. I'm the founder of 1000 Hours Outside.
1:08.6	And I've just read a fantastic book on my whole goal in life. Like all I really want to do is read fiction. I read a founder of 1,000 hours outside. And I've just read a fantastic book on my whole goal
1:11.7	in life. Like all I really want to do is read fiction. I read a lot of nonfiction for interviews, but I'm like, oh, I just want to read fiction. And so I have read your brand new book that will be out by the time this podcast goes live. And I actually, because I wrote in mine, I got an advanced reader copy and I like wrote all all these notes and i bought one for my boys
1:28.4	my teenage boys who are 14 and 17 so i've pre-ordered my own copy it's called cold zero with an
1:34.9	incredible premise the author brad thor who has written 25 books and it has a tv series coming
1:39.4	and a movie coming and has a tv series really people want to go back in time there's an older TV series as
1:45.8	well welcome brand yeah oh my gosh you're talking about my career before I was an author yes thank you
1:50.8	jenny good to see you yes okay so cold zero was this book that I stayed up until the middle of the
1:56.1	night to finish because it's such a page turner and I was telling I got to talk to Ward so you co-authored this book together
2:01.9	I was telling Ward it was one of those books where I liked it so much that I use it as motivation to get chores done that I didn't want to do
2:09.7	I love that I was like if I can just get these things done that I'll go back to reading this book and I also read your very first book
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Ginny Yurich, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Ginny Yurich and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.