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A Waste Of Time with ItsTheReal

#199: Joe Freshgoods

A Waste Of Time with ItsTheReal

ItsTheReal

Music

4.8817 Ratings

🗓️ 6 August 2018

⏱️ 81 minutes

🧾️ Download transcript

Summary

This week on A Waste of Time with ItsTheReal, we welcome Chicago's own clothing designer and entreprenuer Joe Freshgoods to the Upper West Side! Joe discusses his start on Chicago's West Side, ironing images onto t-shirts and selling them in high school, getting fired from Niketown, dropping out of college, working at Leaders 1354 while selling his own t-shirts in the style of a drug dealer, receiving a cease and desist for using the word "dope," reimagining his brand, experiencing SXSW with the Illroots crew, getting high and creating his infamous Rihanna hat, getting checks from Karmaloop, opening a store up out of his apartment, teaming up with Chance the Rapper and Vic Mensa, printing Kanye-related material, developing Obama-related material, and ultimately partnering up with brands like McDonald's, Nike, Adidas, and always maintaining credibility and cool. All that, plus why he hates the term "fast fashion," what Don C means, how hard it is to run a clothing store, why narratives matter, who wore his legendary tye-dye sweatshirts, working at Subway, seeing his face on giant photos at Nike, and much more! Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Hey Jeff.

0:01.0

Hey Eric.

0:02.0

How are you?

0:03.0

Doing well, thank you.

0:04.0

This October 3rd.

0:05.0

New York City.

0:07.0

P.

0:08.0

Try State Area.

0:11.0

TRI-state area.

0:15.0

Highline motherfucking ballroom.

0:21.6

If you love the locks.

0:27.6

If you love, it's the real.

0:32.6

If you're a movie nerd.

0:42.9

Guys, we're doing another live show.

0:44.4

It's going to be at High Line Ballroom.

0:46.1

Highline Ballroom where last year we brought together 10 members of Rockefeller Records.

0:50.6

You know who it was.

0:51.8

Biggs and hip-hop and Lenny S.

0:53.5

Young Guru and Just Blaze and Jim Jones and Freeway and Young Guns and Chaka Pilgrim and whoever else. And it was amazing. And people were like, how are you guys going to top that? Well, we're not. We're not. But here's the thing, guys. It's going to be an amazing show in a different way. This isn't going to be reuniting bad boy records. It's not going

1:12.6

to be like reuniting aftermath records. It's not going to be like reuniting slip and slide records.

1:18.6

Oh, but that is a good idea. This here is going to be two Jews and two black dudes reviewing the movies live with you guys.

1:28.4

We're going to watch a movie and give live commentary right there on the stage with you guys,

...

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