18. Malcolm Gladwell
Young Again
BBC
4.6 • 651 Ratings
🗓️ 12 November 2024
⏱️ 43 minutes
🧾️ Download transcript
Summary
Kirsty Young asks the writer and podcaster Malcolm Gladwell what advice he would give his younger self.
Gladwell's writing, in books such as The Tipping Point and Outliers, successfully distil complex ideas for a mass audience, and he has worked as a staff writer for The New Yorker. His podcasts include Revisionist History, which reconsiders things both overlooked and misunderstood. Gladwell recalls his childhood in a largely Mennonite community in rural Canada, reflects on the shared culture of his English father and Jamaican mother, and shares his joy at becoming a parent later in life.
A BBC Studios Audio production.
Transcript
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| 0:00.0 | Why do some big successful brands go bust? |
| 0:05.0 | Toast is back for a new series, taking a look at the decisions that often left investors burnt. |
| 0:11.0 | I'm Sean Farrington, a BBC business journalist. I'll be hearing about the hype. |
| 0:15.0 | They're going to do the deal that makes them the most money at that point of time. |
| 0:19.0 | And I'm picking what went wrong, |
| 0:21.6 | talking to owners and employees to ask, |
| 0:24.2 | what can we learn? |
| 0:25.4 | It was being undercut by similar rivals. |
| 0:28.5 | It just couldn't survive. |
| 0:30.3 | Toast. Listen first on BBC Sounds. |
| 0:34.9 | BBC Sounds, music, Radio, Podcasts. |
| 0:41.8 | Hello, I'm Christy Young. |
| 0:43.2 | Welcome to Young again, the podcast that asks fascinating people, |
| 0:46.5 | what advice would you give your younger self? |
| 0:49.4 | My guest today is a multiple New York Times best-selling writer |
| 0:52.6 | whose books and now podcasts are captivating |
| 0:55.9 | excavations of human behavior, from patterns of syphilis transmission in Baltimore to what makes |
| 1:01.4 | the perfect French fry. He confines and illuminates with a singularly seductive clarity, |
| 1:07.3 | weaving often complex ideas into highly accessible narratives. He was brought up in a very |
| 1:13.0 | religious intellectual home that pretty much eschewed popular culture, yet he seems to have spent |
| 1:17.7 | his professional life applying his considerable brain to redressing that balance. In this edition |
| 1:22.8 | of Young Again, I'm in conversation with Malcolm Gladwell. Malcolm, thank you for taking the time. |
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