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The My Wife Quit Her Job Podcast With Steve Chou

174: How Sol Orwell Grew Examine.com To A 7 Figure Business By Using Reddit

The My Wife Quit Her Job Podcast With Steve Chou

[email protected]

Marketing, Business, Entrepreneurship

4.81.4K Ratings

🗓️ 16 August 2017

⏱️ 50 minutes

🧾️ Download transcript

Summary

Today I’m thrilled to have Sol Orwell on the show. Sol is probably best known for starting the company Examine.com, the leading resource to get unbiased information on nutritional supplements. He also runs the popular site SJO.com where he writes about entrepreneurship. Anyway, what’s really interesting about his company examine.com is that he grew it to a 7 figure business primarily by using reddit. Enjoy the show! What You’ll Learn Why Sol started Examine.com and what led to its creation How Sol got a one word domain and why he bought it How Sol got his initial traffic How to […]

The post 174: How Sol Orwell Grew Examine.com To A 7 Figure Business By Using Reddit appeared first on MyWifeQuitHerJob.com.

Transcript

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0:00.0

You're listening to the My Wife Quitter Job podcast, the place where I bring on successful

0:03.8

bootstrap business owners and dealt deeply into what strategies are working and what strategies

0:08.2

are not with their businesses.

0:09.9

Now today I'm thrilled to have Saul Orwell on the show, and today we're going to go back to the beginning and discuss how he created the seven figure company

0:17.6

Examine.com, the leading resource on nutritional supplements.

0:21.9

But before we begin, I want to give a quick

0:23.6

shout out to Seller Labs for sponsoring this episode and specifically I want to

0:27.4

talk about their awesome new Amazon tool scope. Now if you know me I get really

0:32.0

excited about tools that I like and use and

0:34.2

scope is the tool that actually increased my Amazon sales on several

0:38.4

listings by 39% within the first week of use. Crazy right? Now what does this tool do that could

0:44.5

possibly boost my sales so quickly? Well quite simply scope tells you what

0:49.0

keywords are driving sales on Amazon. So here's what I did. I searched Amazon and found the best selling

0:54.6

product listings in my niche. Then I used scope to tell me exactly what keywords

0:59.0

at the best selling listings were using to generate sales. I then added these keywords to my

1:04.0

my Amazon listings and my sales picked up immediately.

1:07.0

So today I use scope for all my Amazon products to find

1:10.0

high converting keywords in the back end

1:12.0

as well as for my Amazon advertising

1:13.9

campaigns so in short scope can boost your Amazon sales almost immediately like

1:18.2

they did for mine and 39% is nothing to sneeze at and right now if you go to cellar labs.com

1:24.4

slash wife you can check out scope for free and if you decide to sign up you'll get

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