Hey, this is Jim. Let's set something straight. There is only one way that I've ever seen. I've been

selling physical product online, my team and I, tens of millions of dollars over the past decade

plus. 17 years for me, more than that for some of the members on our team. On Amazon,

let's be very clear. There is only one way to know if you

are using the absolute best keywords to describe your item that you're trying to sell. Only one.

There's no tool you can buy. There's no kit, course, training, anything out there. If it counters what I'm telling you right now, you're not optimizing for the best keywords.

And that's what we're going to discuss on today's show.

Hey, this is Jim of Silent Sales Machine Radio.

You can go to SilentGim.com to get any resources I might mention on today's episode.

But the whole point of today's show is to set the record straight, hopefully simplify this. Because man, if I was a new seller right now,

and I didn't know who to trust and I didn't know what the right tool to buy was, it's overwhelming.

There are so many tools now, so many software apps and courses and things that you could do to supposedly enhance your business.

And if the simple question on the floor is, how do I know if I'm using the right keywords to describe my item?

It's a confusing question with a thousand answers, but I think we answer it better than anyone.

And I'm going to reference a few other podcast episodes from the past 18 months or so that

really hit home on this issue. So you can be a ninja. You can just know what you know and not

be distracted by all the noise and fluff. Okay, so here's the ground rules. Ground rule number one.

Anyone who tells you anything different, they don't know what they're talking about. Amazon does not

release customer behavior data to anyone. So someone's got a tool out there and it's helping you

to identify a niche or identify hot keywords or, you know,

it's based on guesses. Now, if they have some actual real data, it's because they've gone in

and tried to sell a specific item themselves and they know how many units a day are selling,

...