4.8 โข 792 Ratings
๐๏ธ 10 November 2022
โฑ๏ธ 20 minutes
๐๏ธ Recording | iTunes | RSS
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0:00.0 | One of the best ways to start getting more views on YouTube is by writing better YouTube titles, |
0:06.7 | which can boost the click-through rate on your videos and ultimately help you trigger the algorithm and |
0:13.4 | potentially go viral. And we've been talking about YouTube titles. This is actually part two |
0:17.8 | and a two-part series of an insider document that I shared with the Think Media team, |
0:22.6 | trying to kind of educate new people that have been joining Think Media about how to think about titles. |
0:28.1 | And here's one reason why this is so powerful. |
0:30.0 | It's actually a lot deeper than titles. |
0:32.1 | What it's really about is understanding topics, understanding what viewers potentially want to click on, what they're |
0:40.4 | interested in, and ultimately going to the deeper levels of understanding human behavior and |
0:45.4 | human psychology, because we are creating content for real people. We're actually not trying to |
0:50.6 | reach the YouTube algorithm. We're not trying to reach a robot. We're not trying to |
0:54.5 | reach the YouTube algorithm is just a robot. It's just a computer that is actually trying to |
1:00.9 | serve up the best content for people. And that's why we say at Think Media, the creator who understands |
1:05.7 | the viewer best wins. And so we've been talking about, it ended up being nine tips. I said 10 in part one, |
1:11.9 | but it's actually nine things that I shared with the Think Media team. I covered the first five. |
1:17.2 | So if you haven't watched that episode, you can check it out at the end of this one. They're actually |
1:20.5 | not in any particular order, but definitely make sure to listen to that as well, either on |
1:24.7 | YouTube or on the audio platforms for the podcast. But I'm excited to get |
1:28.8 | into the next four tips that I was really sharing with a fake media team. And these were like |
1:35.1 | frames to think about when coming up with titles. They're like spectacles, like a pair of lenses |
1:42.6 | that you put on your eyes when you're evaluating |
1:45.6 | either a title you're already written, you've already written, or a title you're trying |
... |
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