16: Stopping The BS: How To Move Fast Even As You Scale

Seeking Wisdom with David Cancel

Molly Sloan

Business, Entrepreneurship

5 • 610 Ratings

🗓️ 6 June 2016

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

If you liked this episode, we bet that you’ll love our blog content. blog.drift.com/#subscribe Subscribe to never miss a post & join the 20,000+ other pros committed to getting better every day. --- It's easy to be customer-driven when your team is small. But after a while (as teams start to get big) two things tend to happen: 1. Your team stops talking to customers every day. 2. Your team deals with more internal BS every day (meetings, politics, spreadsheets, moving slow, red tape, whatever.) On this episode of Seeking Wisdom, we talk about how to keep shipping, keep moving fast -- and most importantly -- keep your team focused on customers even as you scale. Follow David (twitter.com/dcancel) and Dave (twitter.com/davegerhardt) on Twitter. Subscribe on iTunes: bit.ly/SW-Podcast Catch up on every episode at http://www.seekingwisdom.io/

Transcript

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0:00.0	Music is so hot, I can just feel it. It's not playing, but I just feel it.
0:06.0	Our heads are nodding. Yeah, our heads are nodding.
0:08.0	All right, today on Seeking Wisdom, we're going to talk about how to keep your team
0:21.9	focus on customers, even as your team starts to get big beyond 100 people.
0:27.8	I call this one, stopping the bullshit.
0:31.2	Boom.
0:55.0	All right, so if you've been listening to Seeking Wisdom for a while now or following what we're doing at Drift or just following David over the years, you know that there's kind of one, there's one theme that we always talk about. And it kind of, you know, is the glue between a lot of stuff that we talk about here and it's being customer driven.
1:00.0	But maybe let's tell the people what customer driven means before we kind of dive into this episode, or at least what it means to you.
1:01.8	For me, it's pretty simple.
1:03.1	It means putting the customer first.
1:06.3	If you think about a pyramid kind of hierarchy, we put the customer first, then we put individual
1:12.1	contributors on the team next, and then managers, directors, blah, blah, blah, you just keep
1:17.1	going on.
1:18.2	And the higher your title, the further you are down at the bottom of that pyramid or that
1:23.5	reverse pyramid and customers are at the very top.
1:25.8	And that means that we are here to focus and to build for customers first.
1:31.4	Yeah.
1:31.6	And it's not just a fluffy thing.
1:33.1	It's like the reason you're in business is to create and keep customers, right?
1:37.5	And so you don't know the core of that.
1:39.5	That's the only reason for businesses.
1:41.8	And by the way, if you haven't go all the way back to the first episode of Seeking Wisdom,
	...

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