We've been in our YouTube Secrets series here on the Think Media podcast, and we did a two-part series on the seven Cs of YouTube success. And now we're headed into a four-part series on the perfect video recipe. You know, the seven Cs of YouTube success include the C content. And really, at the end of the day, content is most important on YouTube.

Content is king. If you're not making great videos, you're going to lose on YouTube. And so the question

is, how do I make great videos? And that's where we design the perfect video recipe. And what I love

about it is if you don't have a recipe, let's say when you're in the

kitchen cooking, you might end up with something good, but you probably won't. I don't know about

you. I mean, you may be already a world-class chef, and you can just kind of make things up,

and it turns out great. But I've found that if I don't follow the recipe, and I just start

throwing random ingredients into the bowl, I don't know what temperature to and I just start throwing random ingredients into the bowl.

I don't know what temperature to set the oven.

I'm not really sure how long it should even be in there.

I end up with some burnt chicken.

I end up with, it's way too much salt.

You know, I end up, you serve it to your family members,

and they are like, what just happened?

We are going to order Uber Eats or DoorDash.

You know what I mean? And so the power of having a recipe, it means it takes some of the pressure

off of having to know everything about YouTube. Just follow the recipe. And that's why we designed this.

Now after studying thousands of viral videos, posting thousands of my own

videos, over 200 million video views that my content has gotten, and now I've helped tens of

thousands of people implement this recipe. It's really been refined down to serve you and help.

And in this first ingredient, we're talking all about the big idea.

I'll give you all four of the ingredients, and that's going to be happening over the next four

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