Hello, hello, what's up? Welcome to Sadistle School. Welcome as well to a brand new week.

My name is Chris Gillebo, so glad you're here. Every day on the podcast we are looking at

all sorts of different stories, examples and ideas for how you can make extra money

without quitting your job. And not just a little bit of money, but hopefully something

that is sustainable, something that is potentially life-changing even. People all over the world

have been doing this and I've been telling other stories and their examples for 1,528 days

now, every single day since January 1, 2017. Thank you for tuning in today. So if you want

to teach what you know, if you want to share your expertise, become one of these successful

stories, examples, etc. Do you begin your search with the idea of a format or a topic?

In other words, like if I say format or topic, we could also say medium for format. Do you

start with saying something like, you know what? I want to start a podcast. What should

my podcast be about? Or I want to start a YouTube channel. What should my YouTube channel

be about? Or do you approach it the other way and say, I know that I want to teach people

about scuba diving or backgammon or programming Python or whatever topic it is. Do you start

with the expertise and then figure out the format or the medium or do you start with

the format of medium and then go to the expertise? I think in general, it might be better.

If you know what you want to teach, like if you already have that settled, that might

be the best way, but either way, you'll still end up having to make the other decision.

So you have to make both decisions, topic and format. And in today's question, a listener

is trying to decide between a podcast or YouTube channel. What are the pros and cons of

each? How can they make the best decision? The detailed question and my answer is coming

up after this quick message.

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