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Now.

In a sense, what it is is you see the faith in the people of india come out and they all want to be there it's also an idea and also ideas like you know everybody

grows up reading these books about the sadus and the the sages um and you go there and there's just

like thousands of them for they come out of the woodwork you know so people want to see the sages. And you go there and there's just like thousands of them for they come out of the woodwork,

you know, so people want to see the sages.

They want to bathe in the river at the auspicious time.

And so they'll travel long distances to do it.

But, you know, what I see happening now is this kumbamela, what the impression I get yeah is that there's been a convergence of a couple

things that have really made it blow up which is like the social media age you know in india

...