meta_pixel
Tapesearch Logo
Log in
The Foundr Podcast with Nathan Chan

149: How to Use Influencer Marketing to Generate Millions with Gretta Rose van Riel of SkinnyMeTea

The Foundr Podcast with Nathan Chan

Nathan Chan

Marketing, Business, Entrepreneurship

4.8662 Ratings

🗓️ 24 May 2017

⏱️ 72 minutes

🧾️ Download transcript

Summary

In 2012, Gretta Rose van Riel, like most aspiring entrepreneurs, found herself spending all of her free time building a business. It was nothing more than a passion project at the time, something to do in her spare time when she wasn't working at her day job. Despite the fact that she had no real plans to become a full-time entrepreneur with her own business, it wasn't long before that passion project grew into something bigger. She soon knew that this was something she just had to devote all of her time and energy to. "Basically, I had an idea that resonated with me so strongly, I just knew that it was something that I had to pursue," van Riel says. The result was a multimillion-dollar ecommerce business called SkinnyMe Tea, the world's first teatox using the natural benefits of tea to help you achieve your health, fitness, and nutrition goals. That alone is impressive enough, but what really separates van Riel from the rest of the pack is that she didn't just build one multimillion-dollar business, she's built many. In five years, Van Riel has transformed herself from just another employee to serial entrepreneur, with multiple ecommerce businesses under her belt. She's effectively cracked the code on how to successfully build a business online, including coming up with the perfect idea, the best way to market it, and how to rapidly scale. In this week's episode you will learn: How to build an incredibly loyal customer base through social media The easiest way to hack into the power of influencer marketing to build your brand Gretta's method to developing the perfect product from idea, to validation, to selling Why Instagram should be your number one channel for customers and sales The foolproof marketing formula guaranteed to double your revenue & much more!

Transcript

Click on a timestamp to play from that location

0:00.0

This is episode number 149 with Greta Rose Van Real of the Founder Podcast.

0:07.6

What you need is thirst.

0:09.4

You need to be a thirsty human.

0:11.3

Who is intent on learning.

0:13.5

It's a really fascinating exploration of human potential.

0:19.4

The Founder Podcast. Even the greatest entrepreneurs had help if you want to learn from

0:26.4

the most successful founders on the planet you are in the right place branson mark human

0:31.9

tony robin tim ferris aryana humphington ghost deep case gary v sophia homeroosa mackercourt

0:36.8

daman john learn from the greatest minds in business today with interviews hosted by Rihanna Humpington, Steve Case, Gary V. Sophia Amorosa, Barbara Corcoran, Damon John.

0:38.0

Learn from the greatest minds in business today with interviews hosted by Nathan Chan.

0:42.6

This is not your average entrepreneur podcast.

0:46.4

The Founder Podcast.

0:53.3

Hey guys, thank you so much for tuning in.

0:56.7

Before we start today's episode, I just want to let you know that our goal at Founder

1:01.7

is to help entrepreneurs succeed however we can by giving away high quality content

1:06.5

in the form of interviews, blog posts, podcasts, YouTube videos, you name it. We put out so much content

1:13.3

to help you. And another interesting project that we're working on right now is partnering with

1:18.4

world-class founders like Damon John, Alexa von Tobel, Greta Van Riel, and so many more to teach

1:24.7

crucial skills like negotiation, finance, e-commerce, and so much more.

1:31.4

So if you'd like to get access to these free trainings with founders like this, which is 100% free,

1:38.4

just go to founder.com forward slash free.

1:41.7

Okay, so now let's talk about today's episode.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Nathan Chan, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Nathan Chan and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.