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Green Dreamer: Seeding change towards collective healing, sustainability, regeneration

14) Scaling Your Positive Impact via Collaborating and Building Trust with Ecosia's Head of PR

Green Dreamer: Seeding change towards collective healing, sustainability, regeneration

Kaméa Chayne

Earth Sciences, Philosophy, Society & Culture, Science

4.8694 Ratings

🗓️ 2 June 2018

⏱️ 27 minutes

🧾️ Download transcript

Summary

Why has the palm oil industry become so destructive in Southeast Asia? When we're up against such colossal environmental issues, how can we scale up our positive impacts to be able to address them more effectively and powerfully? Here, the Head of PR of Ecosia (a search engine that uses its ad revenues to supporting tree planting projects around the world), Jacey Bingler, shares her wisdom with you.

 

 

HIGHLIGHTS:

 

[3:55] Motivations for Ecosia to focus on tree planting projects.

[6:45] Jacey's eerie memory at a palm oil tree plantation and why these plants have become so destructive in southeast Asia.

[7:40] Jacey: "As long as there are no palm oil plantations, the government isn't necessarily interested in building proper roads."

[10:10] Ecosia's biggest challenge reaching more potential users and what's worked for them.

[15:00] How Ecosia builds trust and loyalty among its users to support its exponential growth.

[18:40] Kaméa: "What do you think the world needs to accelerate towards a greener world?"

 

 

Thanks for bringing your light! Find the full show notes with links and resources at www.greendreamer.com, and share your #1 takeaway from the episode tagging our featured guest and me @KameaChayne to spread the light and to let us know you're tuning in!

Transcript

Click on a timestamp to play from that location

0:00.0

I have a quick but important ask. As you're probably aware, Green Dreamer is an independent

0:07.9

podcast and we don't take on corporate advertisers to fund our work because we don't want those

0:13.7

considerations to influence our curiosities or our abilities to question whatever it is that we want to question.

0:22.3

So if you value and believe in our work, this is our call out.

0:26.8

We need your direct support in order to continue this podcast.

0:30.7

And you can help us out so, so much through a paid substack subscription to my newsletter at

0:37.3

camaya.substack.com or through a one-time

0:40.4

donation at greendreamer.com slash support. It really means a lot to have you here and we're so

0:47.5

grateful for whatever form or level of support that you're able to share with us.

0:53.9

As soon as you have species that aren't necessarily adapted to the environment,

0:59.1

because palm trees that produce oil, they're endemic to African countries and not Southeast Asia.

1:06.3

As soon as you have a situation like that, you need a lot of, like I said, fertilizers, pesticides,

1:11.3

et cetera, and you have to grow them in monocultures lot of, like I said, fertilizers, pesticides, etc.

1:14.0

And you have to grow them in monocultures to keep them alive.

1:16.4

And that's what creates many, many issues.

1:22.6

Why has the palm oil industry become so destructive in Southeast Asia?

1:26.3

When we're up against such massive environmental issues, how can we scale up our positive impacts to be able to address them more effectively and powerfully?

1:32.9

That's just the tip of the iceberg of what you'll hear today.

1:36.0

If you want to let me know that you're tuning in, you can tag me at Kamea Shane on social media or send me an email at hello at green dreamer.com.

1:44.3

Your feedback really helps me to understand what would help you most and how I can best

1:49.0

improve this listening experience for you.

1:51.2

So I really look forward to connecting.

...

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