Welcome back to another powerful episode of the podcast. I'm your host, Nick Bear,

founder and CEO of Bear Performance Contrition. Every week we bring you insightful stories,

knowledge and inspiration to help you reach your full potential in life, fitness and business.

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All right, ladies and gentlemen. Today we have Taylor Collins, founder of Epic Provisions,

which sold to General Mills in 2016, founder of Rome Ranch and Force of Nature Meats,

and previous role vegan who now eats a nose to tell diet. What's going on brother?

Hey man, I'm so happy to be here. Thanks for sharing this space.

Absolutely. So you're from Austin, Texas originally. Yeah. I am born and raised in Austin and

five generations back, which is like you'll never find another one of me here. But no, it's a

special place to grow up. Man, have you ever heard that saying that in Texas, it's like, you know,

whatever is out there wants to sting you, spike you, bite you or burn you? Yeah. I feel like that's

my childhood experience in Austin all wrapped up in one beautiful little package. Well, you don't

come across many people in Austin anymore who are from Austin. Yeah, it's true. What the hell happened?

It's super interesting to you because you know, having a business here for 20 minutes north of

the city, you know, we're around rock. And I can count on probably three fingers how many people

are from Texas alone that work here at BPN. Everyone has kind of come in from all over the place

in this area. I'm sure you've seen this area changed dramatically. Yeah. I mean, I wouldn't

recognize it when I grew up to what it is now. And so, you know, we moved out of the city about

three years ago. And honestly, it's probably the best thing we ever did Austin served a really

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