138: From a Vegan Cookie Side Hustle to a Brand in Whole Foods: How This Ex Coke Exec Did It (Denise Woodard of Partake Foods)

Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media

Nicailamatthewsokome, Blackwomenentrepreneurs, Sidehustle, Blackpodcast, Sidehustlepro, Marketing, Sidehustles, Business, Smallbusinesspodcast, Sidehustleshow, Blackownedbusiness, Blackwomenownedbusiness, Blackwomen, Blackentrepreneurs, Smallbusinessshow, Businesspodcast, Entrepreneurship, Smallbusinessowners

4.8 • 1.8K Ratings

🗓️ 27 March 2019

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today in the guest chair we have Denise Woodard, the Founder of Partake Foods. Partake Foods provides meals and snacks that are delicious, safe and nutritious for conscious eaters. They are free of gluten, the top 8 allergens, and artificial ingredients. Made with real foods like sprouted grains, fruits, and vegetables, Partake products give peace-of-mind to those with dietary restrictions and simple enjoyment to those without.

In June 2017, Partake debuted three flavors of mini cookies to independent, natural food stores in the Northeast. Distribution has now grown to include Whole Foods, Wegmans, and over 150 other retailers, as well as Amazon and the Partake Foods website.

Partake Foods has even been featured by People, Reader’s Digest, and Babble.

Denise was a member of the 2017 Cohort of Project Entrepreneur and Fall 2018 class of the Chobani Incubator, as well as the winner of the 2018 SheKnows Media BlogHer pitch competition and the 2017 Google “Black Founders” program.

Prior to launching Partake Foods, Denise spent the past 12 years in consumer packaged goods at various Fortune 100 companies. Most recently, she held the title of Director, National Sales in Coca-Cola’s Venturing & Emerging Brands division.

On today’s episode, we get into:

Why Denise is so passionate about gluten and allergen-free food
How she, a non-baker, was able to start a cookie and snack brand
The pivotal point when she made the decision to leave Coke to pursue Partake full time, and so much more

Listen on Apple Podcasts, Soundcloud, Stitcher

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Social Media Info

Partake Foods - @PartakeFoods

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Transcript

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0:00.0	I'd been reaching out to our buyer at Weggmans for gosh six to seven months with no response
0:09.4	like religiously every single week I would leave a voicemail I would email and I would get nothing and so
0:15.9	since she wasn't opening the front door I found a window on the side.
0:22.4	You're listening to Side Hustle Pro, the podcast that teaches you to build and grow your Side Hustle,
0:28.4	from Passion Project to Profitable Business. And I'm your host, Nakela Matthew Zakome. So let's get started.
0:37.0	Today's episode is brought to you by Gusto.
0:40.0	Gusto offers modern, easy payroll benefits and HR to small businesses across the country.
0:46.0	They were even named Best Online Payroll by PC Mac.
0:50.0	And as a Side Hustle Pro listener, you will get three months free when you run your first payroll.
0:56.0	So sign up and give it a try at gusto.com slash SHP.
1:00.0	That's Gusto.com slash S-H-P.
1:04.0	Hey, hey guys, welcome, welcome back to the show.
1:09.0	Today in the guest chair we have Denise Woodard,
1:12.0	the founder of Partake Foods.
1:14.0	Partake Foods provides meals and snacks that are delicious, safe, and nutritious for conscious eaters.
1:20.0	They are free of gluten, the top eight allergens, and artificial ingredients.
1:25.0	Made with real foods like sproutic grains, fruits and vegetables.
1:30.0	Partake products give peace of mind to those with dietary restrictions and simple
1:35.1	enjoyment to those without. Denise, welcome to the guest chair.
1:39.6	Thank you. I'm so excited to be on.
1:41.8	I'm very excited to have you.
1:43.8	As someone who is a hypochondriac, some would call it,
	...

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