4.6 • 683 Ratings
🗓️ 16 April 2019
⏱️ 20 minutes
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Ian has been involved in technology businesses and start-ups for over 22 years and has built businesses in Australia, Taiwan, Silicon Valley and the UK. Ian has grown Adthena since 2012 to its current position as the premier global provider of competitive intelligence. While Adthena itself has won many major industry awards, Ian’s entrepreneurial determination has also been recognized with the Developing Entrepreneur Award at the WCIT Enterprise Awards – commonly regarded as the ‘Oscars for technology entrepreneurs’.
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0:00.0 | My new book is out How to Be a Capitalist without any capital. It hit the Wall Street Journal |
0:05.2 | bestsellers list and I just wanted to say thank you. I hope you get it at capitalist book.com. |
0:12.0 | Here's what user Jay Eggleston said in an Amazon review. Warning, this book is addicting. |
0:17.0 | Is Nathan the new Tim Ferriss? He said, I met Nathan during my college days when he was still |
0:21.2 | CEO of Hale. I knew he was inspiration since the day I met him. The book is totally a Nathan |
0:26.1 | Ladka original and this is the new four-hour work week. Warning though, it is addicting. I'm not sure |
0:31.1 | how long I've been reading it now and the only thing that is making me from put it down is the |
0:34.5 | dreaded workday tomorrow. Six people found that helpful. Get the book today at Capitalistbook.com. |
0:40.2 | He would have been had a little more patience, |
0:42.0 | not got as a hot-headed as maybe he did back in the day. |
0:44.5 | But look, it seems like everything is working now. |
0:46.5 | 2012 launched Ad-Thina. |
0:48.5 | Again, really competitive intelligence, |
0:51.0 | results driven, enables people, |
0:53.2 | like call it clothing manufacturers to understand |
0:55.2 | what's going on and maybe certain states if they want to drill down. But again, unique, |
0:59.0 | uh, unique competitive intelligence for search specifically. The company is now over 200 |
1:03.2 | customers paying, you know, three, four, five grand per month doing about 600, 700 grand per month |
1:08.1 | right now in revenue, 7.5 million run rate, hoping to break $10 million |
1:11.2 | in terms of AR by the end of the year. They're growing about 115% year over year in revenue |
1:17.2 | from 2017 to 2018. 90% revenue retention annually. That's on a gross basis. Net revenue retention |
1:23.3 | flirts with 100% when averaged out. Willing to spend up to $30,000 on KAC, which is about a nine-month payback period. |
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