1227: ESSENTIAL Tech Tools and Marketing Tactics for Real Estate Agents in 2024 – Marie Lee

Real Estate Rockstars Podcast

Aaron Amuchastegui

Investing, Careers, Business

4.6 • 864 Ratings

🗓️ 28 March 2024

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

What’s working for real estate agents when it comes to social media marketing in 2024? Today’s guest, Marie Lee, has cracked the code on converting content consumers into clients. In fact, 70 percent of the $14 million she closed last year came to her via Instagram! Listen and learn Marie’s exact social media marketing strategies, the seven tech tools she relies on, and how to help Instagram’s algorithm help you. Links: Follow Marie Lee on Instagram Follow Aaron Amuchastegui on Instagram Learn More About Shelby and Five Pillars Nation Get Hundreds of FREE Real Estate Tools From the Toolbox Join the 2025 Real Estate Rockstars Mastermind!

Transcript

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0:00.0	Welcome back, Real Estate Rockstars.
0:01.8	Today's show is for you if you want to know the exact words
0:06.5	to say to hook the interest of anyone lurking
0:10.1	but not engaging with your social media posts.
0:13.0	And once you have them hooked,
0:15.0	you'll learn how to convert them into an actual client.
0:18.8	Lots of marketing psychology in this one, guys.
0:21.6	And after that, we dig into the tech stack that you need to grow
0:26.0	your business online it's simple it's cheap and it's effective it takes so much of
0:32.2	the manual effort out of online prospecting and we go
0:36.3	through each app one by one. Stick around to the end to hear what our guest is
0:41.1	struggling with and the surprising things she's doing to
0:45.1	overcome it. Speaking of today's guest, she is none other than Marie Lee or
0:51.1	move me to Tennessee if you know her on the gram.
0:54.3	She's a top Nashville real estate agent and in 2023 she closed 14 million
1:00.0	with 70% of her business coming directly from Instagram.
1:04.0	She specifically targets out of state buyers relocating to Nashville.
1:09.0	Marie also serves as a content coach for coffee and contracts and is the creator of the program
1:15.6	called Reals and Deals. You guys might have noticed that we have a lot of
1:19.2	Instagram heavy guests lately. We've somehow gotten looped into the BAM ecosystem so
1:25.4	guest recommendations are leading to more and more Instagram specialists but I
1:29.2	want to know do you guys like that? Do you like all this Instagram, social media online,
	...

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