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The Economics of Everyday Things

12. Women’s Sports Bars

The Economics of Everyday Things

Freakonomics Network

Business

4.81.2K Ratings

🗓️ 31 July 2023

⏱️ 16 minutes

🧾️ Download transcript

Summary

Most sports bars rarely screen women's games. Zachary Crockett taps into the strategy of one woman who changed the channel.

Transcript

Click on a timestamp to play from that location

0:00.0

We will see Notre Dame sit in this zone a lot and they're going to have to

0:13.4

contest shooters and they will look to bring a couple players to McCown if they

0:17.3

can on the catch. In April of 2018 Jenny Wynne got together as some friends to watch the NCAA

0:25.2

women's basketball championship at a local sports bar.

0:28.3

And we will see Mississippi State playing in the deny.

0:32.4

These two teams each of the last two years, defeated Connecticut to get to the National

0:37.6

Championship game.

0:40.4

But when they got to the bar, the game was nowhere to be found.

0:45.6

We roll in there and there's like 30 plus TVs.

0:50.4

The game's not on any TV.

0:52.4

On the projector, there's a regular season baseball game and there's like one table of guys watching it.

0:58.8

She convinced a server to put the game on one of the smaller TVs and watched with her friends up until the dramatic end.

1:08.8

I think there was like 3.2 seconds left or something and Arike Agumba Wali gets the basketball at the three-point line on an in-bounds play,

1:18.4

takes one dribble and launches it and the buzzer goes off and the ball goes through the net.

1:23.6

And I swear to you, we lost our minds.

1:29.9

No one else knew why.

1:31.6

Everybody in the bar was staring at us because nobody was

1:34.5

watching the same game we were. In the parking lot after the game, Wynne couldn't

1:39.2

shake the feeling that the experience could have been better.

1:43.0

I hug a good friend of mine,

1:44.0

I was just like, that's the best game I've ever seen in my entire life.

1:47.0

And she goes,

...

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