#115: Gina Bianchini—How to Build an Online Community for Your Customers

Business Made Simple Podcast

StoryBrand.ai

Marketing, Story, Bmsu, Businessmadesimple, Brand, Business, Bms, Storybrand, Entrepreneurship, 474622, Storytelling

4.8 • 2K Ratings

🗓️ 24 September 2018

⏱️ 48 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

If you lead a business, you’ve got a huge opportunity to add value to your product or service. Trouble is, most everybody overlooks it.

On today’s episode of the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks with Gina Bianchini. She’s the founder and CEO of Mighty Networks and a pioneer in online community building. She’s helped countless businesses offer value in the form of a niche community where customers can share ideas and experiences.

She’ll show you how, too -- and why it’s important as the Facebook backlash grows. If the customers you serve have a motivation to help each other, don’t miss this episode!

http://buildingastorybrand.com/115

Transcript

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0:00.0	Welcome to the Building of Story Brand Podcast, where we believe if you can fuse,
0:11.6	you'll lose. Noise is the enemy and creating a clear message
0:14.7	is the best way to grow your business. I'm your host Donald Miller. I'm joined by my co-host
0:18.7	J.J. Peterson. Hello Don. And our correspondent, Allison Trowbridge.
0:22.4	Howdy, Don?
0:23.0	Allie, welcome back.
0:24.0	Thank you.
0:25.0	It's good to be back.
0:26.0	You are calling in from New York City today.
0:28.0	I am.
0:29.0	I forget where I am at the moment.
0:31.0	I had to just look outside.
0:32.0	You were London yesterday or two days ago
0:34.3	France actually I saw you in France I know we sound like we sound like really
0:39.6	entitled people right now so I'm wondering actually if we should do this interview in French.
0:44.0	What do you think? I can do meercy not to be confused with mercy. I learned that's this last
0:51.3	trip to France I figured out the mea it's like a meow meow meow see
0:54.8	meers see it's very cat sound meers see that's it that's like and I can do see
0:59.0	bou play this is how you're keeping the romance alive with Bessie.
1:03.0	She loves me even though I don't speak very good for us.
1:08.0	Bessie and I flew, I had to do a thing in London so we went to France and we were able to
1:17.3	chalk off our bucket list, the French Open.
	...

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