#110 with Kat Cole - Ideas From the Head of a $4B+ Business

My First Million

Hubspot

Entrepreneurship, Investing, Business

4.8 • 2.7K Ratings

🗓️ 11 September 2020

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

Shaan Puri (@ShaanVP) hosts the pod today with guests Kat Cole (@KatColeATL) COO & President of Focus Brands. In today's episode you'll hear: (00:56) Kat introduce herself and the company she leads -- Focus Brands, (2:38) Kat explains her career trajectory and how she got to where she is today, (9:24) Shaan explains how he got into entrepreneurship in college and how he ended up leading an idea lab, (19:25) Shaan and Kat get into the brainstorm -- Kat's first idea is for an app that assigns people a score for how good or bad their lifestyle is for the planet, (30:50) Kat proposes her idea for a new type of restaurant that blends grocery store, convenience store, and restaurant (she calls it "food as pharmacy"), (33:40) Kat gives her opinion on ghost kitchens, (41:00) how Focus Brands and Kat dealt with the coronavirus pandemic Companies mentioned: - https://www.focusbrands.com/ Books mentioned: - https://www.secondsale.com/i/eat-right-4-your-type-the-individualized-diet-solution-to-staying-healthy-living-longer-achieving-your-ideal-weight/9780399142550?gclid=CjwKCAjwnef6BRAgEiwAgv8mQWoId6gPA1nb1ICM_usP-nwG1olrG_K4cbsBuLPvM4XklGDz2y4arhoCROwQAvD_BwE This episode is presented by Tempo! Check them out at tempo.fit and use code "Sam100" for $100 off. Have you joined our private FB group yet? It's a page where people share each others million dollar ideas or what they're already working on: https://www.facebook.com/groups/ourfirstmillion. See acast.com/privacy for privacy and opt-out information.

Transcript

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0:00.0	All right, let's take a second to talk about our sponsor today, HubSpot.
0:04.0	They have two new AI tools that are pretty cool I want to tell you about.
0:06.5	So the first one is Content Assistant.
0:09.1	So we know that Content's key for driving revenue because you write content, you get traffic,
0:14.7	the traffic turns into leads, the leads turn into revenue.
0:17.0	But not everybody's great at doing content.
0:19.3	And so the content assistant is basically an AI based tool that will help you come up
0:24.3	with blog post ideas or even draft the blog post or an outline for it.
0:28.9	And you can use it to write the copy that you need for your website, your landing page,
0:31.9	your prospecting emails, whatever you need to write content, this can do it for you.
0:35.6	It's built on top of OpenAI's GPT model.
0:38.5	And the differentiator is that it's an all-in-one AI power tool that's designed to help you
0:42.3	get more done, save your time, and help you grow your business faster.
0:45.9	So that's the first one.
0:46.9	The second one is ChatSpot.
0:48.4	So ChatSpot, think of that like a Chatbot that you can talk to, just ask your questions,
0:52.8	like, hey, what's our web traffic or revenue?
0:54.7	Or, hey, is there anybody in our CRM that fits this criteria?
0:57.8	It'll just pull it up.
0:59.2	Or you can ask it to do things like, hey, draft a email follow up to this prospect.
1:03.8	So ChatSpot has got your back.
1:05.2	Think of it like an intelligent assistant.
	...

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