#106 - Jim DeCicco: From College Dorm Room To $500 Million Business
The Nick Bare Podcast
Nick Bare
5 • 5.9K Ratings
🗓️ 7 February 2022
⏱️ 78 minutes
🧾️ Download transcript
Summary
From humble beginnings in a college dorm room, Jim DeCicco and his two brothers have built their company, “Super Coffee” into a multi-million dollar business.
In this episode, host Nick Bare sits down with Jim as he dives deep into how they have built Super Coffee from the ground up. Jim shares insight on their humble beginnings of handing out samples in stores, to how they have raised capital to support their growth, how their “no deal” on national TV show Shark Tank has impacted the company, and much more.
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More Resources:
BPN website: www.bpnsupps.com
Nick Bare website: www.nickbare.com
Instagram: www.instagram.com/nickbarefitness
Transcript
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| 0:00.0 | In this episode of the Bear Performance Podcast, |
| 0:03.1 | it's crazy and that's the thing that people think like they can come in and get rich quick |
| 0:07.1 | in two to three years, I think it takes at least 10. It takes a decade. That's a career. |
| 0:11.7 | You know, and to that point, like every milestone you achieve, like, oh damn, that goal line just got |
| 0:16.8 | further. You know, like the milestone has become bigger, the vision becomes grander, |
| 0:21.7 | and in terms of just getting started, we say that all the time. The guys and girls who have been |
| 0:26.7 | with us for like three to four years, fuck me if we're just getting started, like, we just broke |
| 0:32.0 | our back for four years. You know, I don't know if I got another four in me, but they see the optimism |
| 0:36.5 | in it. And I think that's the hardest part too, because we always see so much opportunity ahead of us. |
| 0:42.5 | It's staying disciplined, right? You can't say yes to everything. You have to stay focused and |
| 0:46.7 | invest all your time, focus and resources into the task at hand. Welcome back to another powerful |
| 0:53.6 | episode of the podcast. I'm your host Nick Bear, founder and CEO of Bear Performance Nutrition. |
| 1:00.6 | Every week we bring you in-site for stories, knowledge and inspiration to help you reach your |
| 1:05.7 | full potential in life, fitness and business. If you enjoy the message, we're promoting |
| 1:11.2 | in this podcast. We would greatly appreciate it if you were leaving rating and review on the platform |
| 1:16.7 | you were listening to. Make sure to subscribe so you don't miss out on future episodes that embody |
| 1:22.0 | the Go One More Mindset. All right, we have Jim, oldest brother, super coffee. |
| 1:33.2 | Let's go, man. Happy to be here. How you been? I'm good. I'm good. It's just a short drive, |
| 1:37.9 | 30 minutes from our office to yours. So excited to get this done. And you've been in Austin for what, |
| 1:42.8 | like a year and a half to years now? Yeah, a year and a half just under. I've been here for |
| 1:48.4 | seven, come up on eight years now. And my dream since being here was to buy and build a ranch. |
| 1:58.0 | And you beat me to it already. That wasn't part of the plan. I think it happened. We got my buddy |
... |
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