#1016: The hills are the way: Why growth starts where comfort ends

Silent Sales Machine Radio

Jim Cockrum

Onlineincome, Ecommerce, Business, Fba, Entrepreneur, Entrepreneurship, Provenamazoncourse, Careers, Amazon

4.8 • 805 Ratings

🗓️ 14 May 2025

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode of Silent Sales Machine Radio’s Coaches Corner, Brian and Robin Joy tackle one of the most common misconceptions in business: the search for a foolproof, step-by-step blueprint to success.

Drawing from personal stories, coaching experiences, and even a 10-mile race through Colorado’s Garden of the Gods, they reveal why growth doesn't come from copying someone else’s path but from navigating your own challenges. They share the difference between blueprints and frameworks, the value of taking action before overthinking, and why the toughest parts of your business — your "hills" — are not obstacles, but the path itself.

Tune in to get inspired to face your own business hills head-on and learn why writing your own story is the key to lasting success.

Special guest at the conclusion of today's show, Jeff Schick of JeffSchick.com answers the question: "What documents should I retain when selling online?"

Watch this episode on our YouTube channel here: https://youtu.be/GfXHWG897sY

Show note LINKS:

TheProvenConference.com - Our May 2025 event - plan to join 100s of listeners to this show in Orlando May 29-31st, 2025!

SilentJim.com/keepa - Keepa is the only tool you need when starting off selling. Our Keepa podcast episode is number 369 at https://SilentJim.com. It is a great intro to what Keepa is and why it's our recommended tool.

ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated for free for life!

SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.

My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 81,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world!

3PMercury - SilentJim.com/thesystem - The seller automation tool that allowed our student Khang to build a $3million REPLENS business using a team of two people that ran his entire business!

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome back to Silent Sales Machine Radio. We are your co-host. I'm Brian. And I'm Robin Joy. And this is Coach's Corner.
0:08.2	Hey, Brian. How's it going? Oh, it's going real well. How about you? I'm doing great. Thanks. Yeah.
0:13.8	You were telling me just recently about a client that you had in coaching that you wanted to do it exactly like you do. You wanted every
0:23.8	little step that you take, which I can understand that. You know, yeah, for sure, because if
0:30.8	you could just copy something that already works, right? This is the whole, what we see a lot in
0:36.5	business, take what works, improve upon it,
0:38.2	and go forward. Yeah, and we try to make it as step by step as we can, at least in the
0:43.5	beginning. So when I started drilling into this, like what they were really talking about,
0:49.3	the explanation that I got was, well, you did this and then you did that, and then you did
0:53.4	the other thing, and it was like a very rigid set of steps that were being applied, right?
1:00.9	At least he interpreted that as being rigid.
1:03.6	And I just thought it was a great talking point because what happens a lot of the times is people think it's actually a blueprint.
1:11.4	And let's talk about here the difference between what we do when we talk about frameworks and versus blueprints.
1:17.4	Okay.
1:17.9	Okay, a blueprint, having built a home before, like from the ground up.
1:21.7	Yes, you have built a spigle.
1:23.3	I never swung a hammer, but I did from design to finish, right?
1:29.0	I was right there making sure everything got done, right?
1:31.0	There is a blueprint for that, right?
1:33.8	The blueprint has to be approved by the architect.
1:38.2	It has to be approved by the city.
1:40.1	It has to pass all of these, you know, tests and things like that.
	...

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