$100M Offers Audiobook Part 2 | Ep 580

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.9 • 4.4K Ratings

🗓️ 19 August 2023

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

“I hope what you're giving them is worth it.” In this episode, Alex (@AlexHormozi) the pricing and commodity problem that most businesses face, along with the importance of having a Grand Slam offer to differentiate your product based on value, not price. He also emphasizes the three ways to grow a business: get more customers, increase their average purchase value, and get them to buy more times.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Get your own copy of the book at acquisition.com/books

Timestamps:

(0:47) - Pricing The Commodity Problem

(16:37) - Finding the Right Market

(42:18) - Charge What It’s Worth

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Transcript

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0:00.9	Hey guys, this is another special edition collaboration
0:03.4	between the game podcast and $100 million offers.
0:07.4	Today we're gonna break down the pricing and commodity
0:09.7	problem, this is the number one issue
0:10.6	that most businesses have
0:11.8	and why they can't make enough profit.
0:14.0	The starving crowd problem, which is that they're selling
0:17.1	to people who don't have enough pain,
0:19.2	who are hard to find, who are in markets
0:21.0	that are not growing and there's an easy fix for that
0:23.4	and I'll walk you through the process.
0:25.2	And the third chapter we'll go over today
0:27.8	is charge what it's worth.
0:29.9	All right, this is probably one of the biggest unlocks
0:31.5	for the majority of people who have listened
0:32.7	to the book in the many messages and reviews
0:34.9	that I have read of it.
0:36.8	These upcoming chapters are heavy hitting
0:38.9	and I hope you enjoy them.
0:43.7	Section two, pricing, how to charge lots of money for stuff.
0:47.5	Chapter three, pricing, the commodity problem.
0:50.8	Think different, Steve Jobs.
	...

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