10. Let fires burn w/Selina Tobaccowala (Evite, SurveyMonkey, Gixo)

Masters of Scale

WaitWhat

Entrepreneurship, Business, Management, Reid Hoffman, Mindset, Diversity & Inclusion, Jeff Berman, Bob Safian, Startups

4.6 • 4.4K Ratings

🗓️ 21 July 2020

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

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Summary

It's the opposite of what you were taught. The best entrepreneurs — they let fires burn. Knowing which problems NOT to solve is as critical as knowing how to solve them. We're revisiting this episode with serial entrepreneur Selina Tobaccowala (Evite, SurveyMonkey, TicketMaster, Gixo) to underscore the one thing every entrepreneur needs to know right now: You have to conserve energy for the biggest blazes, and learn how to sleep easy while other fires smolder around you. Cameo appearances: Cheryl Kellond (Apostrophe, Inc.), Brian Chesky (Airbnb), Lisa Curtis (Kuli Kuli), Hadi Partovi (Code.org), Jerry Chen (Greylock Partners).

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Transcript

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0:00.0	Hey listeners, it's Bob as any entrepreneur knows building a business from scratch is
0:06.4	no easy task and it's even harder in times of economic uncertainty.
0:11.4	So what do you do?
0:13.4	How do you find ways to grow your business or even just keep it afloat when financial
0:17.4	conditions are flailing?
0:19.6	Such an important question and that's why Reid Hoffman and I wanted to host a Master's
0:24.3	of Scale strategy session about this very topic.
0:27.8	And we've invited our friend Sally Krochek to join us and share her perspective too.
0:32.6	Sally is the CEO and co-founder of LVEST and one of the brightest minds in business with
0:38.6	some serious experience leading teams through economic turbulence.
0:43.2	On Monday May 8th, Sally Reid and I will be tackling some of your toughest questions
0:49.2	and sharing our best advice on how to rebound when the economy is down.
0:53.9	So take a moment right now, go to master's of scale.com slash strategy session to register.
1:01.2	This virtual live event is completely free and you won't want to miss it.
1:05.5	Again, that's master's of scale.com slash strategy session.
1:10.2	Thanks.
1:11.2	Hope to see you there on May 8th.
1:13.6	I'm driving this like huge rig.
1:16.3	Like you know 35 feet long over highways and bumpy roads.
1:22.5	That's Cheryl Kellan, entrepreneur and amateur trucker.
1:26.3	Last December she rented a three quarter ton pickup truck and an air stream trailer.
1:31.0	Picture a massive crumb twinkie on wheels.
	...

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