078: Should You Franchise? How Snip-its founder Joanna Meiseles grew her brand Nationally.

Entrepreneur Stories 4⃣ Inspiration

Millionaire Interviews Podcast & Sir Austin Peek

Careers, Business, Business:careers

4.7 • 2K Ratings

🗓️ 1 January 2021

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

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Summary

Joanna Meiseles saw the need for a hair salon focusing on children and launched Snip-its in Boston, MA in 1995. As Founder and CEO of Snip-its, Ms. Meiseles ran five company locations, then franchised the concept in 2004 and grew the brand over a ten-year period. Under Ms. Meiseles’ leadership, Snip-its received numerous awards including the Franchise Times’ fastest 55 growth brands, and the Entrepreneur Top 500. Ms. Meiseles was twice a finalist for Ernst & Young’s Entrepreneur of the Year award. Today, Snip-its franchise owners operate 65 locations in 22 states. Want to Support the Show? Well join our Patreon Group! What's in it for you? Here's just a few of the perks of joining: (1) Instantly Schedule a Call with Austin - where he'll help you with your current or future business... (2) Discounted Pricing for Our Business Masterminds - where you can connect with other listeners... (3) Get Listed in Our Business Directory - for valuable SEO Juice... & so much more... Before Prices Increase... Sign-Up Now at millionaire-interviews.com/patreon. 😀😎😍 *** For Show Notes, Key Points, Contact Info, Resources Mentioned, & the Fabulous 4 Questions (below is a preview of the Q&A) on this episode visit our website: Joanna Meiseles Interview. *** Support this Podcast via Patreon Fabulous 4 Questions (answered by Joanna Meiseles) 📖 📚 Favorite Book(s)? The Fountainhead by Ayn Rand, The 7 Habits of Highly Effective People by Stephen R. Covey 🙌😎 Favorite Amazon.com purchase? Yoga pants 🌱💸 Favorite Tool that's GROWN your Business? Gmail 💭💡 BIGGEST Challenge keeping your Business from GROWING? Marketing More Tools & Information on this interview and others can be found on our website: Millionaire Interviews Podcast.

Transcript

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0:00.0	I agree. It's all in the mindset. Yeah. Being positive or negative. So yeah,
0:04.1	appreciating. Yeah, you take in the business interview and a couple of steps further,
0:07.4	hopefully with mindset that people understand that and think positively and live in the present
0:11.4	to enjoy those things. I mean, I wish I would have started the interview with that because that
0:15.6	is the most important thing. Hey, well, we make an intro for a reason.
0:19.1	I had to sign a personal guarantee. I had to basically like offer them up my first child.
0:32.0	In order to be successful in franchising, I think that the franchise or needs to.
0:40.8	Like, I was warned. I've got the advice. I got the warning. I said, no, that won't happen. You'll
0:46.9	see snippets is different. And guess what? The first sunny Saturday, no one showed up for work.
0:56.1	Hi, my name is Joanna Myceles. I am the founder of snippets, a chain of hair salons for kids.
1:02.3	And most recently, I opened a yoga studio in Palo Alto, California. So this is my new venture
1:08.5	that I'm now working on. You said snippets. Is that nationwide? Because I know I definitely
1:12.6	see a lot of them around here in Florida. Yeah. So they're spread out a little bit. We have 70 locations
1:17.8	currently. And they're not clustered into any one specific geography. We've got quite a few in
1:22.9	Texas. We've got some in California, a pretty decent group in Massachusetts and a few other states
1:30.1	all across the US. Out of school, did you just start opening, doing and becoming a hair cutter
1:35.0	or did you start getting into snippets if you don't mind? Yeah. So I'm actually not a hairdresser at all.
1:40.5	I came up with the idea, if you could bear with me, I'll tell you a quick story. I was a young mom.
1:46.5	I think it was 26 years old. And I had one child and a second on the way. I had moved from
1:53.2	California to Massachusetts. Didn't have any family in Massachusetts. So when my son was ready for
1:58.3	his first haircut, it was kind of like a big deal, kind of like a little bar mitzvah, you know,
2:02.5	mini celebration for his first haircut. I had let his hair grow pretty long. I didn't really know
	...

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