Lifelong leaders are lifelong learners. And if you want to win on YouTube this year,

it's important to keep learning and leveling up, whether it's with an audio book or actually

grabbing a physical book with a cup of coffee sitting on your couch. We are going to be

revealing to you the five best books that every YouTuber needs to read this year.

My name is Heather Torres and I am the host of the Think Marketing Podcasts. And if you're new

here, welcome. We release a brand new episode every single Tuesday. So make sure you're

subscribed wherever you're consuming this content from so you can be notified when a new podcast drops on Tuesday.

Now, books are my love language.

I love reading books and it took a while to get to five books that you should be reading this year if you want to start a YouTube channel.

Now, we're not going to be covering necessarily

business-minded or entrepreneurship or leadership. These are for you, the YouTube creator,

who wants to learn and grow your YouTube channel this year. These five books have been

life-changing to myself, to Sean Cannell, and to the entire Think Media team. So,

you're going to want to lean in, you're going to want to listen up because these five books

could change your life. Let's get into today's featured conversation.

Well, Sean, I am excited to go through these books. I love all these books. And as a YouTube

creator myself, these books have helped me grow a channel, grow an influence. And I'm excited for

people to read them this year. It was hard for you to pick these five books to be for YouTube creators specifically. So we're

not really talking about leadership development or business or entrepreneurship. This is

truly for YouTube creators. And I think it's important to distinguish that because a YouTube

creator is kind of in both worlds, right? They need to be creative, but they also need to apply certain principles

to what they are creating. So let's go to get into book number one, hook point. Why did you

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