046 - Taking Down Goliath

Three Rules

Matt D'Avella

Advice, Entrepreneurship, Education, Self-improvement, Business, Documentary, Selfhelp, Howto, Health & Fitness, Tv, Health, Self-help

4.9 • 2.5K Ratings

🗓️ 14 February 2018

⏱️ 82 minutes

🔗️ Recording | iTunes | RSS

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Summary

Dylan Schwartz is a photographer & owner of the digital agency Kissd. After years of working for large creative agencies he decided to take start something of his own. Instagram has become a critical part of his success.

In our conversation we talk about the intricacies of creating content for Instagram, how he uses direct messages to get new clients & catching trends.

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Transcript

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0:00.0	I don't think there's ever been a better time to be with the big guys.
0:04.0	I think, you know, the media landscape is so sort of fragmented right now and it's changing
0:09.9	so quickly, I think you have such an advantage if you're A, if you're small and then B, if
0:15.0	you really like are flexible and are staying current and can adapt and change as the landscape
0:22.3	changes.
0:23.3	Dylan Schwartz is a photographer and owner of the Digital Ad Agency Kist.
0:29.0	Dylan growing his audience using direct messages to get prospective clients, Instagram has become
0:34.7	a critical part of his success.
0:37.3	Dylan and I talk about the intricacies of creating content for different platforms, how
0:42.8	to compete with massive agencies and his one rule for creating a killer Instagram feed.
0:50.6	Dylan and I share a lot in common.
0:52.4	We both come from this world of self starters creating your own, whether it be a small
0:57.7	video production company or an agency, that idea of competing with these big companies
1:03.4	and these well established agencies is at the heart of this conversation and it's one
1:10.5	that is very close to my heart as well.
1:14.8	So let's do some housekeeping before we get to this podcast.
1:19.6	Have you gotten some value out of the ground up show?
1:21.5	Do you like this podcast?
1:23.4	If so, I'd love it to ask you to give a quick rating.
1:28.8	So ratings help to promote the visibility of the show.
1:31.7	It helps to get the word out there.
1:33.4	I really want to keep this podcast 100% advertisement free because advertisements are the worst thing
	...

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