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Entrepreneur Stories 4⃣ Inspiration

034: The 4Pβ€˜s that Electrified this Bike Company in China - Don DiCostanzo of Pedego Electric Bikes 🚴🚲

Entrepreneur Stories 4⃣ Inspiration

Millionaire Interviews Podcast & Sir Austin Peek

Careers, Business, Business:careers

4.7 β€’ 2K Ratings

πŸ—“οΈ 1 January 2021

⏱️ 41 minutes

🧾️ Download transcript

Summary

Don DiCostanzo is Co-Founder of Pedego Electric Bikes. After 30 years in the automotive world, Don started an electric bicycle shop in Newport Beach, California. This was a labor of love. Over time, he developed an interest in electric cycling and tried to find quality electric bikes for his bicycle shop. His frustration with existing suppliers led him to contact his friend and future Pedego partner Terry Sherry. In 2008, the two men co-founded Pedego Electric Bikes, where quality, innovation, and customer service are among the top core values of the company. *** For Show Notes, Key Points, Contact Info, Resources Mentioned, & the Fabulous 4 Questions on this episode visit here: Don DiCostanzo Interview. ***

Transcript

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0:00.0

When I decided to open up the store, my wife was fully supportive, but my kids were very

0:22.8

concerned and at what point they asked my wife.

0:25.6

What the heck is Dad doing? Open up a bike shop. He doesn't know anything about bikes.

0:31.3

My daughter called me up one day and said, you know, my friend's dad bought one of your bikes and he thinks it's really cool.

0:47.6

My name is Don Deque-Stanzo and I'm the co-founder and CEO of Pedagolelectric Bikes.

0:52.4

We manufacture cell electric bikes through a chain of about 100 plus retail stores around the world.

0:59.6

About 75 in the US and the other 25 are scattered around the world, the Canada, Italy, France, and England.

1:07.3

You've always been a bicycle rider? How'd you get into this?

1:09.7

Interesting enough, I've never been a bicycle rider except when I was a kid.

1:13.7

When I was younger, I had my share of stingrays and then 10 speed bikes, but when I became 16 and got my driver's license,

1:21.3

that was the end of bikes. Until I turned 50 and when I turned 50, I lived at the beach and I had a big hill to go up after I rode down at the beach.

1:29.5

So I never rode my bike because I hated to climb that hill afterwards.

1:32.8

But I heard about electric bikes, so I bought one and son of a gun had got me up the hill and I realized, well, maybe there's something to this.

1:39.4

So after I bought one, I then bought five or six more so my friends could ride with me and I had a garage full of them and we had a blast,

1:46.3

but I had a difficult time buying one. So then I opened a retail store to do nothing but sell them for a new pork beach in 2007

1:53.2

and I became the largest electric bike store in the country in a matter of 12 months, not because I was so good,

1:58.7

but because everybody else was so bad.

2:00.6

What age did you open the bike shop?

2:02.4

It was 50.

2:03.2

And how old are you today?

2:04.2

60.

2:04.8

Okay, what'd you do the first 50 years in between?

...

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