032 - The Story of Motionographer — with Justin Cone
The Futur with Chris Do
The Futur
4.9 • 998 Ratings
🗓️ 5 August 2017
⏱️ 73 minutes
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| 0:00.0 | And any time that I have felt really lost in my work life, and it's happened a lot, |
| 0:05.0 | I've noticed that I just didn't have direction in my personal life as well. |
| 0:09.0 | They feed each other, or they should, right? |
| 0:11.0 | They should, they should kind of be in alignment with each other. You don't have to be doing the same thing in both your work life and your personal life. |
| 0:15.8 | But when I create too big of a wall between my personal life and my work life, I tend to lose direction in both. |
| 0:23.0 | It's my belief that we have seven opportunities to make it big. |
| 0:34.0 | Really big, like a quantum leap forward in your career |
| 0:38.0 | and you're given only so many cards to play in life. |
| 0:41.0 | Now for us, one of those seven opportunities came in the form of a music video. |
| 0:47.7 | In 2006, Robert House came to us with this amazing treatment about doing an animated Rorschach test for this new band called Narls Barclay. |
| 0:58.0 | The song was called Crazy and was for their debut album St. Elsewhere. It was an opportunity too good for us to pass on. |
| 1:07.0 | The work itself wound up winning an MTV music video award for best direction and Best Editing. And so of course all this attention |
| 1:16.2 | came to us and we got a ton of inquiries for new business, from clients from ad agencies. |
| 1:21.5 | We got a lot of press attention and it felt great. But back then |
| 1:25.1 | we weren't as sophisticated in terms of how to maximize on the attention that we |
| 1:29.8 | were getting. So I believe as nice as it was to win those awards and get the |
| 1:34.3 | attention in some of the work that came after, we did not fully capitalize on that |
| 1:38.6 | moment. My next guest has had that giant moment. You decide if he's made the most of that opportunity or not. |
| 1:48.6 | So my name is Justin Cohn. I think most people know me as the guy who created motionographer the website and if you haven't been |
| 1:56.8 | the motionographer it's a blog basically that tries to cover motion graphics, animation, and some kind of emerging storytelling |
| 2:06.9 | stuff, although that's probably a minor part of what we do. |
| 2:11.5 | We also created a festival called F5 which we put on three times it's not like a |
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